Social Media Editor, Men's Health
Hearst - New York, New York, United States, 10019![Hearst](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Overview
Men's Health is seeking a Social Media Editor with strong video content creation and writing skills, a talent for audience growth, and a fresh outlook on how MH can leverage social platforms to push our brand forward. The ideal candidate has an interest in shooting social video content and a knack for creating voicy media posts that help drive loyalty, subscription and affiliate revenues, and engagement. The ideal candidate will also enjoy collaborating with MH's creator network to build original, social-first content. Essential skills for this position include creativity, agility, and attention to detail - as well as a deep knowledge of Instagram, TikTok, Facebook, and Twitter trends. The individual will manage output on all MH social media, handling both scheduling and strategy.
Responsibilities
Help develop and execute an innovative, cross-platform strategy to grow MH's social presence, reader loyalty, and membership baseManage a MH social calendar and craft compelling promotional plans around editorial initiatives and launchesDirect MH's network of content creators on eye-catching, zeitgeisty social collabsOversee and post to MH's Facebook, Instagram, and TikTok accountsClosely monitor content performance on all social platforms, reporting relevant insights to the larger team and shaping strategy on a regular basisWork across teams (art, edit, style, ecomm, and video) to ideate and produce engaging social-first initiativesLiaise with sales and branded content teams for sponsored social posts
Qualifications
A social media-savvy content strategist with 3+ years of professional digital media experience, strong editorial judgment, and both social video and writing skillsSomeone who loves spotting and trying the newest social trendsSomeone who knows how to use social platforms (including TikTok, and other emerging platforms) and tools like SocialFlow, Google Analytics, and Dash Hudson to help performance and engagement inform contentA team player and lover of fast-paced, collaborative environmentsSomeone with a sense of humor and a clear, creative snappy writing styleOrganized, enthusiastic, and solutions-oriented
The base salary for this role is $67,000-$77,000. The base pay offered is dependent upon many factors, such as: transferable skills, work experience, business needs and market demands. The base pay is subject to change and may be modified in the future.
This is a position covered under the Writers Guild of America, East, Collective Bargaining Agreement.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.
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