Catena Solutions is hiring: Performance Marketing/ Retailer Media...
Catena Solutions - Parsippany, NJ, US
Work at Catena Solutions
Overview
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Overview
JOB TITLE: Performance Marketing/ Retailer Media PMO
LOCATION: Parsippany, NJ
PAY RATE: $40- $45ph / w2
START DATE: asap
DURATION: approximately 6 month contract
HOURS: Monday- Friday, 40 hours per week
RESPONSIBILITIES:
- Work closely with agencies to build Search plans for everyday & seasonal digital campaigns
- Educate agencies on brand objectives and customer priorities to stay aligned with internal goals
- Ensure alignment to strategic objectives and focus on maximizing Return on Ad Spend (ROAS) and performance Key Performance Indicators (KPIs)
- Build a Test & Learn program and repository of best practices to establish a gold standard of Retail Digital marketing execution within Ferrero
- Familiar with Amazon AMS (Amazon Marketing Services) , Walmart Connect, KPM, Instacart & Roundel (Target) UIs
- Assist with eCommerce Content management needs across platforms including Salsify, Amazon Vendor Central, Walmart Item 360 and Target Pipeline
- Serve as an internal Retail Digital marketing expert to champion and advocate the importance of eComm via continued education and knowledge sharing
- Monitor and analyze competitor/external activities on digital-centric initiatives (innovation/communication) identifying best practices
- Utilize content monitoring tools to perform content audits allowing for optimization requests and alignment to brand content strategy
- Build a strong partnership with Brand teams to keep them aware of upcoming campaign launches, ongoing performance and performance results
- Incorporate Global office guidelines into executions to remain consistent with other markets and Ferrero standards
REQUIREMENTS:
- Bachelor's degree required; Master’s degree preferred
- A minimum of 3 years of eCommerce digital marketing experience
- Must have experience with launching and optimizing Digital Search campaigns (Amazon, Instacart, Walmart etc.)
- CPG industry experience a plus
- Must have team-management experience or agency-management experience to be successful in this role
- Must have experience working with a product information management system (e.g. Salsify or website CMS) and content management tools (e.g. Profitero)
- A strong performance driver with performance marketing mindset to maximize efficiency using innovative approaches
- Strong story-telling ability to make recommendations and steer decision making via education/knowledge sharing
- Passion for Digital Marketing and eCommerce
Catena Solutions brings 30+ years of expertise supporting organizations to drive growth, optimize operations, and navigate industry challenges. Our team of consultants specialize in the areas of Change & People, Project & Program Management, Insights & Analytics, Strategic Growth & Innovation, Revenue Growth Management, Creative & Digital Marketing, Supply Chain Operations, Order to Cash, and Food Safety & Quality.
In addition to base pay, Advanced Group (consisting of Advanced Clinical and Catena Solutions) full-time employees are also eligible for benefits options such as health coverage, life insurance, disability insurances, and 401k benefits.
At Advanced Group, our commitment to diversity and inclusion in every part of our organization is crucial to fulfilling our mission and demonstrating our REAL values. It is Advanced Group's practice not to discriminate against any employee or applicant because of sex, race, color, age, national origin, religion, gender identity or expression, sexual orientation or sexual preference, pregnancy or maternity, genetic information, marital status, disability, veteran status, or any other basis protected by applicable federal, state or local law. This practice applies to all terms and conditions of employment including, but not limited to, hiring, training, compensation, benefits, promotions, transfers, layoff, Company-sponsored education, social and recreational programs, and treatment on the job.
If you have a disability or handicap and would like us to accommodate you in any reasonable way, please inform your recruiter so that we can discuss the appropriate alternatives available.