Growth Marketing Leader
Criya - San Jose, California, United States, 95123![Criya](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Criya
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Overview
Please make an application promptly if you are a good match for this role due to high levels of interest.Growth Marketing Leader Criya, United StatesDate Posted: 23 Jun, 2023Work Location: San Jose, CA, United StatesSalary Offered: $110000 — $150000 yearlyJob Type: Full TimeExperience Required: 6+ yearsRemote Work: YesStock Options: NoVacancies: 1 availableAbout the role At Criya, my mission is to empower top professionals to build a powerful personal brand, enabling them to monetize their expertise, share content & build a powerful community, with an all-in-1 platform. We’re looking to hire our first marketer. You will work closely with our founder and CEO to build our marketing strategy and execute it. As the first marketer, you will own all aspects of marketing to help us grow faster with our creator community.Responsibilities
Marketing strategy: Set goals, plan, and prioritize across all areas of marketing.Marketing team management & hiring: Manage the current marketing team, plan for future hiring (including contractors), and hire marketers that are passionate about driving growth and telling our story.Execute marketing plans: Do the work to support the team and our goals.Cross-functional leader: Collaborate on strategy across the company, be the voice of the customer, provide the marketing perspective, and serve as the liaison between product and GTM functions.Ability to build out the marketing function: Help build out tools, processes, and workflows.Product Marketing: Gain a deep understanding of our audience, develop our positioning and messaging, and communicate about the product and its benefits to our audience.Growth Marketing: Launch, track, and optimize programs/campaigns across multiple channels.Content Marketing: Own the content calendar and engage prospects, customers, candidates, and partners.Community: Help build a thriving community and design programs to engage our community members.Brand: Collaborate on the company story and vision with the founder.KPIs: Manage the marketing budget, ensure we are operating efficiently, and meeting metrics goals.Requirements
5+ years of experience in marketing, including at SaaS companies with a self-serve/freemium business model.Experience hiring marketers & contractors and managing them effectively.Breadth in all areas of marketing, depth in content marketing and growth marketing.High quality bar with a customer-first approach.Scrappiness and experimentation mindset.Ability to balance short-term and long-term goals.Recommendations for tools and contractors to build out a scalable marketing team.Motivated by our story.About Criya
Where top professionals turn their Expertise into their BrandCompany Size:
1 - 5 PeopleYear Founded:
2021Country:
United StatesCompany Status:
Actively Hiring
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