Mediabistro
Chief Marketing Officer
Mediabistro - Coral Gables
Work at Mediabistro
Overview
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Overview
Chief Marketing & Business Development Officer Hinshaw & Culbertson LLP is a national law firm renowned for litigation, regulatory, and business advisory services across various industries. The firm values innovation, client service, and strategic growth, and seeks a forward-thinking marketing and business development (MBD) leader to spearhead its next phase of success. Position Overview
The Chief Marketing & Business Development Officer (CMBDO) will be a key member of the firm’s leadership team, shaping growth and market presence. Reporting to the Chief Operations Officer, the CMBDO should bring deep industry experience, innovative thinking, and strong relationship management skills to align strategies with firmwide goals. This highly visible role requires a leader who can elevate the firm’s brand, enhance client engagement, and position the firm competitively in the legal market. Responsibilities
Leadership and Management
Collaborate on strategic planning and firmwide initiatives. Lead the MBD team, fostering a high-performing, proactive culture through effective management and development. Prioritize marketing and BD efforts across practice groups, offices, and industries to maximize impact. Implement and refine marketing strategies using data-driven insights. Manage marketing budgets and vendor relationships. Establish credibility with firm leaders, attorneys, staff, and clients. Business Development
Drive and evaluate the firm’s strategic MBD plan. Lead cross-selling initiatives and client retention strategies. Develop business development plans for offices, practices, and industries. Support client growth initiatives and prepare high-quality client materials. Conduct market research and competitive analysis. Implement training programs for attorneys on marketing and BD best practices. Marketing and Branding
Create a cohesive brand strategy positioning the firm as a leading mid-market firm. Lead digital marketing efforts, including website management, content strategy, and analytics. Oversee event execution to maximize ROI. Qualifications & Experience
Minimum of 10 years’ experience in professional services or legal marketing. Leadership experience managing MBD teams. Strong executive presence and marketplace awareness. Ability to handle ambiguity and influence others. Bachelor’s degree required. This is an excellent opportunity to join a growing firm with strategic influence and responsibility. We value work-life balance and offer hybrid work arrangements. To apply, please submit your resume. Hinshaw & Culbertson LLP is an Equal Opportunity Employer committed to fostering an inclusive and diverse workplace. Only candidates selected for an interview will be contacted.
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The Chief Marketing & Business Development Officer (CMBDO) will be a key member of the firm’s leadership team, shaping growth and market presence. Reporting to the Chief Operations Officer, the CMBDO should bring deep industry experience, innovative thinking, and strong relationship management skills to align strategies with firmwide goals. This highly visible role requires a leader who can elevate the firm’s brand, enhance client engagement, and position the firm competitively in the legal market. Responsibilities
Leadership and Management
Collaborate on strategic planning and firmwide initiatives. Lead the MBD team, fostering a high-performing, proactive culture through effective management and development. Prioritize marketing and BD efforts across practice groups, offices, and industries to maximize impact. Implement and refine marketing strategies using data-driven insights. Manage marketing budgets and vendor relationships. Establish credibility with firm leaders, attorneys, staff, and clients. Business Development
Drive and evaluate the firm’s strategic MBD plan. Lead cross-selling initiatives and client retention strategies. Develop business development plans for offices, practices, and industries. Support client growth initiatives and prepare high-quality client materials. Conduct market research and competitive analysis. Implement training programs for attorneys on marketing and BD best practices. Marketing and Branding
Create a cohesive brand strategy positioning the firm as a leading mid-market firm. Lead digital marketing efforts, including website management, content strategy, and analytics. Oversee event execution to maximize ROI. Qualifications & Experience
Minimum of 10 years’ experience in professional services or legal marketing. Leadership experience managing MBD teams. Strong executive presence and marketplace awareness. Ability to handle ambiguity and influence others. Bachelor’s degree required. This is an excellent opportunity to join a growing firm with strategic influence and responsibility. We value work-life balance and offer hybrid work arrangements. To apply, please submit your resume. Hinshaw & Culbertson LLP is an Equal Opportunity Employer committed to fostering an inclusive and diverse workplace. Only candidates selected for an interview will be contacted.
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