Digital Marketing Manager
Accor Hotels - Buffalo, New York, United States, 14266Work at Accor Hotels
Overview
- Apply
Overview
Our Vision, we make momentsMövenpick Hotels & Resorts (MH&R) is in the “moments” business. We’re intimately involved in important times in our guests' lives. And you never know when a moment can be made. A simple smile in the lobby can create the positivity that turns a business trip into a new business celebration. An insider tip on the best way to spend a day can make an entire holiday. A romantic dinner for two can lead to a longer-term partnership.It doesn’t take much to make a moment. Just to be genuine. And human. And warm. And take steps to do the ordinary in an extraordinary way.We understand that this vision cannot be achieved without great people who create and support work environments designed to produce exceptional results.
Job Description
The various roles and responsibilities for this position are:Design and supervise all aspects of the digital marketing department including marketing database, email, and display advertising campaignsGrow and monitor campaign budgets.Plan and manage the creation of relevant and engaging digital content for publishing onto various digital platformsPlan and manage the various social media platforms.Plan and manage digital advertising campaignsPlan and manage SEO campaignsProvide accurate reports on the marketing campaign’s overall performance.Coordinate with various advertising and media experts to improve marketing results.Appraise important metrics that affect website traffic, service quotas, and target audienceCollaborate with teams to brainstorm new and innovative growth strategiesKeep up to date with emerging digital platforms, industry trends, and MarTech
Qualifications
Job RequirementsBachelor’s degree in Marketing or relevant fieldA minimum of 1-3 years’ experience in digital marketing/digital mediaExperience in managing projects simultaneously across different verticalsExperience in managing both internal and external stakeholders
Additional Information
Core BehavioursCore behaviours are our actions: what we say, what we do, and how we interact with one another. Our behaviours come from what we believe in, what we value. At Mövenpick Hotels & Resorts, we call these value-based behaviours. The following statements provide indicators of the types of behaviours we expect employees in our company to display.Trust: Operates with fairness and integrity, fostering an environment of transparency and sincerity through open and honest communication and by honouring commitments.Relationships: We build and maintain strong connections with colleagues and guests, valuing diversity in people and perspectives whilst overcoming potential obstacles to increase cooperation and collaboration.Drive: We are action-oriented, setting direction for self and others, clarifying goals and objectives and overcoming barriers and challenges to produce results.Entrepreneurship: We fully understand the business and market context, identifying and seizing opportunities for continuous improvement and supporting change.
#J-18808-Ljbffr