Vice President of Product Marketing
Confidential - Atlanta, Georgia, United States, 30383![Confidential](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Confidential
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Overview
Computer SoftwareType:
Privately Held, VC-backedFounded:
2015Employees:
501-1000Funding:
$200+ millionCategories:
Information Technology & Services, Technology, Analytics, Information Technology, Mobile Apps, SaaS, SoftwareSpecialties:
Customer Experience Management, Web Analytics, Digital Experience Analytics, Mobile App Analytics, Session Replay, Conversion Rate Optimisation, Continuous Product Design, Product Analytics and Performance MetricsBusiness Classifications:
SaaS, B2B, EnterpriseAbout the RoleThe Company is seeking a VP of Product Marketing to lead the strategic development and execution of go-to-market plans for its offerings. This role is pivotal in managing a product marketing team that encompasses core product marketing, audience marketing, analyst relations, and competitive intelligence. The successful candidate will be responsible for translating company objectives into a cohesive GTM strategy, ensuring its alignment with resources, and overseeing its execution. As a key voice in defining marketing, product, and GTM strategy, the VP will collaborate with various stakeholders and be instrumental in elevating the company's market presence.Minimum Requirements:- 5+ years of executive-level product marketing experience for B2B software- BA/BS degree or equivalent work experience- 15+ years in the tech industry- Proven track record of managing a team of at least 10 peopleThe ideal candidate will have a background in the SaaS space and a deep understanding of the B2B technology market. While the company values all types of experience and education, the VP of Product Marketing is expected to have a strong foundation in product marketing and a demonstrable ability to lead and inspire a team. The role also demands a candidate with highly developed communication skills, both one-on-one and in public speaking, and the ability to collaborate effectively with senior leaders across various functions. A passion for the role, persistence, and integrity are essential, as the company places a high value on the unique perspective and contributions of its team members.Hiring Manager Title:
Chief Marketing OfficerTravel Percent:
Less than 10%Functions:
Product Marketing
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