Marketing Specialist
Everi Pty - Washington, District of Columbia, us, 20022![Everi Pty](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Everi Pty
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Overview
Find out more about this role by reading the information below, then apply to be considered.Nail Brewing is a leading name in the craft brewing industry, renowned for our innovative brews and commitment to quality. We blend tradition with creativity to craft exceptional beers that stand out in the market. As we continue to grow and expand, we are looking for a dynamic and experienced Marketing Specialist to join our passionate team.Position Overview:We are seeking a highly motivated Marketing Specialist to drive our marketing efforts and elevate the Nail Brewing brand. In this role, you will develop and execute comprehensive marketing strategies, manage our website and social media presence, and lead product development initiatives through insightful market research.Key Responsibilities:Marketing Strategy Development:Create and implement effective marketing strategies to promote Nail Brewing’s products and brand.Analyze market trends, competitor activities, and consumer behaviour to identify opportunities for growth.Set measurable goals and KPIs for marketing campaigns, track performance, and adjust strategies as needed.Website Management:Oversee the development, maintenance, and optimization of the Nail Brewing website.Ensure the website is user-friendly, up-to-date, and reflective of our brand identity.Collaborate with web developers and designers to implement new features and improve functionality.Social Media Management:Develop and execute engaging social media campaigns across platforms including Facebook, Instagram, Twitter, and LinkedIn.Monitor social media channels, respond to customer inquiries, and manage online community interactions.Create compelling content, including posts, graphics, and videos, to boost brand awareness and engagement.Product Development and Market Research:Conduct thorough market research to identify consumer preferences, trends, and emerging opportunities.Work closely with the product development team to translate research findings into innovative product ideas.Collaborate on the development of new products and assess their market potential.Campaign Management:Plan and execute promotional campaigns, including events, partnerships, and sponsorships.Coordinate with external agencies and vendors to enhance marketing efforts.Monitor campaign performance and provide reports with actionable insights.Qualifications:Masters in Marketing, Business, Communications, or a related field.2+ years of experience in marketing, preferably in the beverage or consumer goods industry.Proven track record of developing and executing successful marketing strategies.Strong proficiency in website management, SEO, and social media platforms.Excellent communication skills, both written and verbal.Ability to analyze data and derive actionable insights.Creative thinker with a passion for crafting compelling brand narratives.Experience with product development and market research is a plus.What We Offer:Competitive salary and benefits package.Opportunities for professional growth and development.A vibrant and collaborative work environment.Discounts on Nail Brewing products and exclusive access to new releases.Salary depending on experience $70,000 - $80,000.If you’re a creative and strategic thinker with a passion for marketing and craft beer, we’d love to hear from you! Apply today to become a part of the Nail Brewing team and help us shape the future of craft brewing.To Apply:Please send your resume and a cover letter detailing your relevant experience and why you’re the perfect fit for this role to accounts@nailbrewing.com.au with the subject line “Marketing Specialist Application – [Your Name].”Application Deadline:
2nd October 2024Nail Brewing is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.Job Type:
Full-timePay:
$70,000.00 – $80,000.00 per yearWork Location:
In person
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