Director/VP Direct Lending & Marketing
Ken Garff Automotive Group - West Valley City, Utah, United States,Work at Ken Garff Automotive Group
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Overview
Director/VP Direct Lending & Marketing
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locations
Arivo Acceptance LLC - West Valley City, UT
time type
Full time
posted on
Posted 7 Days Ago
job requisition id
R0035714
Director/VP Direct Lending & MarketingArivo is looking for a Director or VP-level Direct Lending & Marketing leader here at Arivo. This role will be a high-impact opportunity that will report directly to the CEO. The successful candidate will help re-shape the company’s lending, marketing, and portfolio balancing strategies, while leading the largest growth vertical for one of the fastest growing companies in Utah.What you’ll do as the VP/Director of Direct Lending & Marketing:Manage Arivo’s Direct Refinance Lending strategy, execution, testing, response, and conversion optimization strategy.Manage the entire direct lending funnel, including mail, response, and loan origination towards explicit growth goals.Test creative & other mechanisms to maximize response and relevance of communications to prospective consumers.Partner with credit bureaus, data partners, direct mail vendors, Arivo’s internal product & technology teams to execute with efficiency and excellence.Track metrics, consumer friction points, and consumer engagement strategies as part of the operational onboarding process.Build & lead a direct refinance operations team to facilitate customer interactions, acquisition of information, underwriting and collateral assessment.Provide assessment, feedback, and facilitate strategic alignment on the direct lending unit with Arivo’s executive team.Experience & skill expectations:Bachelor’s degree in Marketing, Finance, Economics, Communication, Technology or equivalent industry experienceStrong communication and active listening skillsStrong project management experience and/or the ability to effectively manage multiple responsibilities concurrently.Familiarity with experimental design, test & control or A/B testing & segmentation.Experience, desire, or ability to understand the lending business and how to operate and profit from doing business.People leadership skills, with the ability to empower & inspire a team towards common goals.Here at Arivo, we are looking to expand our Direct Mail Refinance and Marketing functions. Historically, the company has focused on its core of indirect lending, which through partnership with automotive dealerships, have helped Arivo expand credit access and vehicle ownership to consumers across 20+ states. Our refinance vertical is an exciting channel for us to help improve affordability and the personal financial situations of prospective customers across the nation.
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Talent@arivo.com
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