Senior Manager, Marketing Analytics & Technology
First & Goal Inc. - Renton, Washington, United States, 98056![First & Goal Inc.](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Overview
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Senior Manager, Marketing Analytics & TechnologyDepartment:
Business Strategy & AnalyticsReporting to:
Vice President of Business Strategy & AnalyticsSUMMARYThe Seattle Seahawks are seeking a Senior Manager of Marketing Analytics & Technology to lead operations and analytics efforts within our Business Strategy & Analytics department. This pivotal role is crucial in shaping our strategies and initiatives through the effective use of data, analytics and technology solutions. You and your team will lead initiatives and collaborate with various departments to collect, integrate, analyze and interpret data aimed at optimizing campaigns, enhancing fan engagement and driving revenue growth.ESSENTIAL DUTIES AND RESPONSIBILITIES
include the following. Other duties as assigned.Data Analytics
Develop programmatic dashboards to track key performance metrics and communicate insights to stakeholdersDrive the collection, integration and quality of data from diverse sources to deliver consistent actionable insights and recommendationsEnsure compliance and maintain solutions in adherence with data privacy regulationsAnalyze behavior, performance and trends to identify actionable insightsDesign and execute A/B tests and other experiments to optimize performance and foster continuous improvementTechnology and Operations
Develop and oversee MarTech and data platform solutions alongside our Digital Platforms team, ensuring data quality and business logic alignmentFacilitate seamless data workflows for personalized fan communication efforts between business systems, digital platforms and the data warehouseCollaborate with other cross-functional teams to ensure operational synergy across sales, service and engagement effortsLeadership
Lead a small team (2 members), providing mentorship, guidance and day-to-day support to foster their professional growth and developmentSet clear scope, goals and standards for team members. Provide regular feedback and performance evaluations to ensure alignment with departmental objectivesCultivate a culture of collaboration, innovation, and excellence across the team, encouraging knowledge sharing and continuous learningQUALIFICATIONS
5+ years of experience in data analytics, technical marketing/operations or a related fieldExperience administering web analytics services, preferably Google AnalyticsExperience writing SQL queries and extracting data from relational databasesSkilled in developing descriptive, diagnostic, predictive and prescriptive analytical data models to drive decision-making and strategic planningExperience with data visualizations (e.g. Tableau) preferredStrong verbal/written communication and data presentation skills, including an ability to effectively communicate with non-technical and technical teamsDemonstrated leadership qualities and fostered collaboration to achieve a collective resultStrong emotional intelligence and ability to work with people with various communication stylesExperience clarifying ambiguous problems, defining challenges, devising strategies and seeing initiatives through to completionCOMPENSATION AND BENEFITS
The salary range for this position is: $100,000 - $140,000. The salary range applies to the current posting. The posted salary range may vary based on key factors including, but not limited to, education, job-related knowledge, experience and skill set.We offer
excellent benefits, please view here:
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