Director, Public Relations and Communications
American Nurses Association ANA - Silver Spring, Maryland, United States, 20900![American Nurses Association ANA](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at American Nurses Association ANA
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Overview
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Note:
Competitive salary commensurate with experience
FLSA:
Exempt
JOB SUMMARY
The American Nurses Association (ANA) is seeking to hire a Director of Public Relations and Communications to work across the ANA Enterprise and lead a team of public relations specialists. As PR Director you will oversee the strategy, development, execution and evaluation of integrated public relations and executive communications strategies for the organization.
In this role you will focus on effectively communicating the brand, vision, and strategic objectives among a wide range of internal and external audiences, translating policy, issues, and programmatic work into communications and media opportunities for the ANA Enterprise.
This is an exciting time of innovation, creativity and growth for ANA. We need proven and demonstrable leadership in Public Relations, from a strategic, empathetic and confident servant leader. You must possess the experience and ability to model behaviors that encourage and empower honesty, candor and agility to drive change. In addition, you will be empowered to challenge the status quo, up, down and across the enterprise.
If you truly possess the soft and hard skills described above, and you want to be an agent of change that will have a significant and positive impact on more than 5 million nurses nationally and globally, we want to speak with you!
WHAT YOU WILL DO
Directs integrate efforts to strategic objectives to effectively position the organization as a leading voice and top resource on nurses, the nursing profession and health careDirects executive communications functions to bolster thought-leadership visibilityLeads and maintains effective environmental scanning and listening and develops and implements rapid response efforts and systems on issues and events in the external environmentOwns the organizations crisis communication strategy and operationalizationCultivates relationships with mainstream media in major print, broadcast, and online outletsOversight for message development and media training for key stakeholdersLeads the development and execution of multi-media strategies to include, video, PSAs, media relations, social media, and executive communications to bolster integrated efforts and effectively reach nurses and all key audiencesDevelops communications strategies that supports the communications efforts of ANA’s constituent and state nurses’ associations, creating constructive collaboration with ANA around integration of content, messaging, and best practicesDevelops and directs processes to ensure materials and content convene key messages and meet quality standards with a focus on meeting stakeholders’ needsDevelops, implements, and leads the organization's executive communications program, including development of a thought leadership program for the EnterpriseWHAT YOU BRING TO ANA
Education:
Undergraduate degree from a 4-year institution required (in advertising, marketing or communications preferred), master’s degree preferred
Minimum of 12 years of public relations or corporate communications experience, 15+ preferred, with a minimum of 5 years managing a teamRecord of proven and demonstrable accomplishments in public relations and communications within a complex organizationExceptional communication skills including listening, written and verbal communication, analytical, and problem-solving skillsInnovative, creative thinker, with a record of accomplishment for translating ideas into action plansAdvanced group facilitation and public speaking skillsPolitically astute with organizational savvy and excellent judgmentProven ability to analyze, prioritize and execute complex tasks under deadline and to dedicate extra time when necessary to complete assignments and achieve desired resultsSkilled collaborator able to build solutions in a politically sensitive, high visibility work environmentOutstanding human relations skills with the ability to motivate and coach staffStrong organizational and project management skills and attention to detailFlexibility in dealing with changing priorities and demanding workloadDemonstrated ability to recognize and appreciate cultural differences and meet the needs of individuals and organizations from diverse backgrounds, cultures, ethnicities, and racesSuperior skills in media and public relationsExperience integrating digital and social media into communication campaignsResourceful, lifelong learner able to tap into professional networksAble to perform well under deadline stress, with strong drive to achieve resultsStrong work ethic and positive attitudeCollegial, positive, innovative work styleAbility to multi-task without losing critical attention to detail.Ability to work collaboratively with org-wide teams in a fast-paced work environmentFlexibility and diplomacy in dealing with changing priorities and demanding workloadPreferred Skills & Experience
Coaching, Mentoring, Managing Processes, Initiative-taking, Strategic Communications Plan, Customer Focus, Executive Communications, Developing Budgets, Financial Planning and Strategy, Stakeholder Management
WHAT ANA OFFERS YOU
Join us and become a “Nurse Advocate” for the more than 5 million Registered Nurses in the United StatesEvery role within ANA contributes to a healthier world through the “Power of Nurses”An opportunity to help transform a 125-year-old organization to meet the future needs and demands within Health CareDeep commitment to DEIABBe a role model for embracing and empowering the uniqueness of every employeeContinuously innovating through creative and strategic initiativesExceptional benefits including, but not limited to 401K retirement contributions of up to 7%, generous PTO which includes the week-off between Dec 25th and Jan 1st, in addition to Personal Days-off, 11 paid Holidays, excellent health/medical benefits, and much moreCommitment to your career development and advancement through ANA learning and development programs (internally and externally)
Work Schedule:
Hybrid employees must work a minimum of 20% in the office.
Location:
New Office Location: 8403 Colesville Road, Suite 500, Silver Spring, MD 20910
Learn more about the American Nurses Association Enterprise
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https://www.nursingworld.org/ana-enterprise-jobs/
https://www.linkedin.com/company/american-nurses-association
The American Nurses Association Enterprise
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Founded in 1896, The ANA Enterprise is the family of non-profit companies that comprise the American Nurses Association: the American Nurses Association (ANA), the American Nurses Credentialing Center (ANCC), and the American Nurses Foundation. The ANA Enterprise leverages the combined strength of each to drive excellence in practice and ensure nurses’ voices and vision are recognized by policy leaders, industry influencers, and employers.
Equal Opportunity Employer
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The ANA is an equal opportunity employer. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.