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Go to next pageVaco - Boston, Massachusetts, us, 02298
Email Marketing Manager
Is this the role you are looking for If so read on for more details, and make sure to apply today.Vaco is looking for a motivated Email Marketing Manager to join the team at a prominent global investment management firm. The position will be responsible for building email campaigns and marketing strategies from the ground up. The position will have a significant impact for driving brand awareness and customer acquisition. We encourage anyone to apply, even if they don't seem to check off every requirement. A robust benefits package is included and pays a competitive base salary and discretionary annual bonus. Hybrid work schedule with a variable two to three days in the office.Responsibilities:Develop and lead email marketing strategies.Build impactful customer campaigns, craft lifecycle marketing flows for prospective B2B customers.Regularly report on campaign success metrics.Develop and lead email marketing strategies to grow customer engagement.Ensure compliance with email marketing laws and regulations.Design layout of marketing and sales emails.Ensure emails are optimized and user mobile-friendly.Education and Requirements:Bachelor's Degree is required.4+ years in digital marketing in a business-to-business environment.Ability to draw insights and optimize messaging across audiences.Experience with marketing automation tools.Ability to lead and collaborate with cross-functional internal teams, prioritize high-impact activities.Vaco values a diverse workplace and strongly encourages women, people of color, LGBTQ+ individuals, people with disabilities, members of ethnic minorities, foreign-born residents, and veterans to apply.
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Email Marketing Manager