Sr. Marketing Operations Manager, Strategic Account Services (SAS...
Amazon - Seattle, Washington, us, 98127![Amazon](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Amazon
Overview
- Apply
Overview
The full job description covers all associated skills, previous experience, and any qualifications that applicants are expected to have.
We are seeking to hire a Senior Marketing Operations Manager to 1) lead the Marketing Operations tech stack strategy for SAS (e.g. Sales/CSMs), 2) drive process improvements to increase SAS productivity, 3) develop the data infrastructure/strategy, and 4) launch automations to scale operations.
In this role, you will be supporting the Seller Recruitment and Experience (SRE) team on program recruitment and communications for our sellers. You should be highly analytical, resourceful, customer focused, team oriented, and have an ability to work independently under time constraints to meet deadlines. You will be comfortable thinking big and diving deep. A proven track record in taking on end-to-end ownership and successfully delivering results in a fast-paced, dynamic business environment is strongly preferred.
Key job responsibilities
Work at both the strategic and tactical level to champion bold, innovative automationOversee Marketing tools and its data infrastructure to inform business decisionsLeverage automation to improve processes and productivity, and make recommendations to support an organization scaling at rapid paceLead data strategy – develop a) data infrastructure (e.g. lead attribution), b) methods to measure, and c) reporting to identify key touchpoints to improve conversion.Implement strategies to deliver improvements in conversion rates, targeting, and overall productivity.Define and measure operational efficiencies and drive improvements against itConduct A/B testing to improve campaign performance.Connect process, tech, and people together to create streamlined operations for the orgEnvision new marketing approaches and channels to reach and engage key audiencesDevelop and execute on new ideas (project plans, collaborations with internal and external teams)Gather detailed business requirements in collaboration with internal stakeholders (Marketing, Tech teams, etc.)Manage multiple projects gracefully and balancing contending priorities in a rapidly changing environmentDrive efforts to integrate 3rd party and internal tools from evaluation to implementationEnsure marketing tool activities comply with Infosec and communication governance
A day in the lifeGovern the Marketing Operations tech stack for the organization (e.g. Pardot). Directly interface with business customers, gathering requirements and delivering complete marketing automation solutions. Establish scalable, efficient, automated processes for large scale data analyses and automations. Work closely with data engineering teams and operations to build scalable data infrastructure solutions. Drive roadmap and sprint planning cycles, participate and support business reviews, annual planning and goal setting exercises.
BASIC QUALIFICATIONS - 6+ years of professional non-internship marketing experience- Bachelor's degree- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience leading go-to-market for consumer software or hardware product launches- Knowledge of analytics tools and web traffic reportingPREFERRED QUALIFICATIONS - Experience using any of SQL or other analytical tools for conducting data analysis- Experience with customer segmentation, profiling, and targeting- Large scale project delivery for MarTech (e.g., integrating new 3rd party tools, migrating marketing automation platform, etc.)
#J-18808-Ljbffr