Influencer Campaign Manager - SoundOn - Los Angeles
TikTok - Los Angeles, California, United States, 90079![TikTok](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at TikTok
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Overview
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join UsCreation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day. To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve. Join us.
About the TeamSoundOn is an all-in-one platform powered by TikTok, designed to better service music creators through each step of their career — from TikTok integrated promotion tools to universal music distribution, from diverse monetization opportunities to smart music creation. SoundOn exists to give every music creator & label the power to authentically connect with new audiences and "do music" their way.
Responsibilities:Form holistic marketing plan to provide promotion visibility and motivation for music partnership team's deal signing, by leveraging all possible promotional levers involving in-platform and off-platform activities.Design and execute influencer marketing plans. Work cross-functionally with A&R, Artist Partnerships and artist management teams to deliver content and influencer strategy for artists and music promotion campaigns, especially on TikTok.Select and target the right segments of creators based on campaign needs. Specify campaign brief and design incentive plans to improve influencers' activeness on music promotion platforms. Identify and accumulate high-quality creators to improve campaign quality.Analyze campaign data to make decisions during the full-cycle track promotion, and take care of track performance and evaluate campaign ROI.Collaborate with product team to develop product-level solutions to improve creator participation and efficiency of creator marketing.
QualificationsMinimum Qualifications:Bachelor’s degree or relevant music industry experience.3+ years experience at digital music technology companies, Digital Marketing agencies, or MCNs.Good understanding of TikTok content ecosystem, influencer marketing and social media trends.Excellent communication and relationship building skills and project management skills.Excellent data analytical skills. We hope you have a data-driven operation mindset.Ability to effectively collaborate cross-functionally and manage multiple tasks.Ability to plan and deliver on tight deadlines and pay outstanding attention to detail.Grounded, result-driven and self-motivated.
Preferred Qualifications:Experience of music promotion is a plus.
Job Information:Compensation Description (annually)The base salary range for this position in the selected city is $83600 - $192533 annually.Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.Our company benefits are designed to convey company culture and values, to create an efficient and inspiring work environment, and to support our employees to give their best in both work and life. We offer the following benefits to eligible employees:We cover 100% premium coverage for employee medical insurance, approximately 75% premium coverage for dependents and offer a Health Savings Account(HSA) with a company match. As well as Dental, Vision, Short/Long term Disability, Basic Life, Voluntary Life and AD&D insurance plans. In addition to Flexible Spending Account(FSA) Options like Health Care, Limited Purpose and Dependent Care.Our time off and leave plans are: 10 paid holidays per year plus 17 days of Paid Personal Time Off (PPTO) (prorated upon hire and increased by tenure) and 10 paid sick days per year as well as 12 weeks of paid Parental leave and 8 weeks of paid Supplemental Disability.We also provide generous benefits like mental and emotional health benefits through our EAP and Lyra. A 401K company match, gym and cellphone service reimbursements. The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
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