Content Marketing Manager at SWCA Environmental Consultants in...
SWCA Environmental Consultants - Broomfield, Colorado, United States, 80020![SWCA Environmental Consultants](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at SWCA Environmental Consultants
Overview
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Overview
A writing sample and cover letter are required as part of your applicationBachelor's Degree in Marketing, Journalism or related field8 years' experience in marketing content creation and managementProficiency with Microsoft Applications and social media management platformsPrevious experience growing an integrated content marketing team of 3 or more peopleExperience working at a fast-paced mid-sized companyExperience collaborating with senior level operations personnel and building relationshipsPrior experience leading brand building effortsStrong project management skillsPreferred: Previous experience working for an environmental consulting division or firmResponsibilities
Working closely with key partners across marketing, this individual will play a critical role in helping us drive brand awareness and deepen the SWCA culture by telling the SWCA story through powerful contentPlan, develop, and implement SWCA's integrated content strategy across several platformsMentor, coach and manage the Content Marketing team membersCreate and curate compelling content that strengthens SWCA's brand position and generates engagement with clients, new talent, and existing employeesDevelop and nurture pipelines across all channels to track content campaigns from ideation to completion and beyond, working in tandem with leadership and SMEs to develop value proposition, strategy, and feedback loopsMeasure and report on content performance and optimize based on resultsManage overlapping deadlines within the team to deliver a high volume of content pieces and communication campaignsQuality control content pieces created by teamOversee SWCA.com digital marketing and strategy, including managing analytics, user journey, SEO, and search term research; measure growth in audience and inbound traffic, visitor behavior (navigation, heat maps, bounce rates)Plan, write, and edit content for SWCA's news magazine; managing authors and deadlinesEdit and ghost-write leadership communications; ability to handle sensitive, confidential communication and embargoed announcementsCultivate and maintain media relations; building relationships with thought leaders to grow industry awarenessResponsible for making company-wide branding decisionsBenefits
In Colorado, an employee in this position can expect an annual salary between $80,000 and $100,000, depending on experience, and other factors permitted by lawEmployees in this position are eligible for consideration for SWCA's annual bonus program, which provides awards based on individual and organizational performanceSWCA is a growing employee-owned firm, providing a full spectrum of environmental services. With offices across the United States, SWCA is one of the largest environmental compliance firms and ranks among Engineering News-Record's Top 200 Environmental Firms.
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