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Digital Marketing Specialist - B2B SaaS
Assist NOW - Bentonville, Arkansas, United States, 72712 21 days ago
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Go to next pageAssist NOW - Bentonville, Arkansas, United States, 72712
Job Description:
We are seeking a creative and strategic Digital Marketing Specialist with experience in B2B SaaS applications to join our team. The ideal candidate will have a solid background in crafting targeted marketing campaigns, managing multiple social media platforms, and possessing project management skills to oversee marketing initiatives from conception to execution.Responsibilities:Develop and execute digital marketing campaigns to generate leads and increase brand awareness in the B2B SaaS space.Manage multiple social media profiles, creating and scheduling engaging content that resonates with our target B2B audience.Use analytics tools to track campaign performance and optimize strategies based on data insights.Collaborate with cross-functional teams to align marketing strategies with business goals.Lead and manage marketing projects, ensuring they are delivered on time and within budget.Create content for all digital platforms that speaks to our core business audience, including blogs, white papers, and case studies.Stay up-to-date with the latest trends and technologies in digital marketing and SaaS industries.Qualifications:Proven experience as a Digital Marketing Specialist or similar role with a focus on B2B SaaS products.Strong creative skills with the ability to produce innovative and original ideas.Experience with SEO/SEM, Google Analytics, CRM software, and content management systems.Proficient in managing large-scale social media accounts across various platforms.Excellent project management skills with an ability to set priorities and meet deadlines.Exceptional communication and organizational skills.Bachelor's degree in Marketing, Digital media, or relevant field.
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Digital Marketing Specialist - B2B SaaS