Vice President of Marketing
Storage Rentals of America - West Palm Beach, Florida, United States, 33405![Storage Rentals of America](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Storage Rentals of America
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Overview
SROA Capital is a vertically integrated private equity real estate and technology platform. Our success is driven by a focused strategy of investing in self-storage on behalf of our principals and partners under the brand Storage Rentals of America. Currently, our portfolio comprises over 667 self-storage facilities totaling over 22 million square feet.
At SROA, we offer a career and opportunity to grow. We strongly believe in growing our talent and promoting within. We are proud to be honored as one of the
TOP WORKPLACES
of South Florida by the Sun Sentinel.
The Vice President of Marketing will be responsible for developing and executing a comprehensive marketing strategy to drive growth of our self-storage business.
Duties and Responsibilities:
Strategic Planning and Execution:Develop and implement a strategic marketing plan aligned with the company's overall business objectives and growth targets.Identify market opportunities and design digital marketing strategies to enhance market share and drive revenue growth.Utilize data-driven insights to refine marketing strategies and optimize campaign performance.Develop and execute overall lead generation and digital promotional marketing strategy to drive conversions. Including SEO, SEM, Social, and Affiliate Marketing.Produce extensive reporting on all marketing channels performance to measure effectiveness and find opportunities to diversify channels.Stay abreast of industry trends and emerging technologies to maintain a competitive advantage.
Brand Management:Oversee the development and maintenance of the company's brand identify and positioning in the market.Ensure consistent messaging and branding across all marketing channels and materials.
Budget Management:Develop and manage the marketing budget, ensuring cost-effective allocation of resources.Monitor expenses and evaluate the ROI of marketing activities.
Manage additional projects that advance the Marketing department's strategic goals.
Qualifications:Bachelor's degree in Marketing Business Administration or related field.Five (5)+ years of experience in a senior leadership role in marketing.Demonstrated leadership, communication and interpersonal skills.Proficiency in digital marketing tools and platforms.Excellent analytical, problem-solving and decision-making skills.Proficient in Excel, MS Office, Power BI
SROA Offers:Competitive pay with bonus potentialZayzoon - on demand pay option100% paid medical options for employee only coverageDental and vision plans for optimal careEight (8) paid holidaysGenerous Paid Time Off (PTO) to recharge and relax, increasing with years of servicePaid Maternity and Parental Leave for growing families401(k) with a substantial employer match and 100% immediate vestingFlexible Spending Accounts (FSA), Health Savings Accounts (HSA), and Dependent Care Flexible Spending Accounts (DCFSA) for tax-advantaged savingsGAP Insurance for added financial protectionEmployer-paid Life Insurance and Long-Term Disability (LTD) coverageStorage Discounts to help you declutter and organizeAccess to Voluntary Benefits for personalized coverageLearning and development opportunities to maximize your potential, empowering you to excel in your careerExperience a great culture that values collaboration, innovation, and inclusivity
SROA is an Equal Opportunity employer and uses the federal government E-Verify system to verify employment eligibility.