Marketing Manager
inPowered, Inc. - San Francisco, California, United States, 94199Work at inPowered, Inc.
Overview
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Overview
Are you ready to apply Make sure you understand all the responsibilities and tasks associated with this role before proceeding.Description:As Marketing Manager, you will execute marketing strategies to create awareness, generate leads, and support the company's growth objectives. You will execute marketing initiatives, working collaboratively with cross-functional teams to implement data-driven campaigns that fuel our sales pipeline and enhance our market presence.Responsibilities:Demand Generation: execute comprehensive demand generation strategies that align with business objectives, leveraging a mix of inbound and outbound marketing tactics.Lead Generation: manage lead generation programs, including linkedin outreach, email marketing, and content marketing, to attract and nurture leads through the sales funnel.Content Development: Support marketing content creation by collaborating with the team to create compelling marketing collateral, such as whitepapers, case studies, and blog posts, to engage target audiences.Social Media Management: Oversee social media accounts, develop a content calendar, and engage with the community to enhance brand visibility and engagement.Digital Advertising: Manage PPC digital advertising campaigns, optimizing for performance and ROI.Requirements:Bachelor’s degree in Marketing or related field.Proven experience as a Marketing Manager or in a similar role, preferably in the adtech industry.Hands-on experience managing and executing paid campaigns - specifically LinkedIn & GoogleStrong knowledge of demand generation tactics, including email marketing, content marketing, SEO, SEM, and digital advertising.Proficiency in marketing automation tools and CRM systems.Data-driven mindset with the ability to analyze data and derive actionable insights.Excellent project management and organizational skills.Strong written and verbal communication skills.Team player with a collaborative and results-oriented approach.Unlimited time offBenefits paid 100% by inPowered401K offeredGym, home internet, cell phone reimbursementsJoin Leading Agencies Activating inPowered AI#J-18808-Ljbffr