MARKETING MANAGER
Larry White Associates - New York, New York, us, 10261![Larry White Associates](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Larry White Associates
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Overview
Join our growing team today! This non-profit educational organization is located in New York City and is Hybrid. Our goal is to hire a
Marketing Manager with a Bachelor's Degree and at least 5 years of experience.
For this position the Ideal candidate will have a proven record ofsuperb project management and data analysis skills with an eagerness to learn more and move into this exciting role. Prior experience as a management consultant for 2 or more years is a plus.Responsibilities:
Project manage marketing through all stages of development from brief to implementation in collaboration with Marketing Director, internal teams, and external partners ( e.g. , agencies, photographers, designers, etc.)Ensure streamlined, clear communication to vendors and internal stakeholders, including maintaining up-to-date weekly meeting agendas with vendors and internal teamsDevelop and maintain a strong understanding of the current digital media landscape and target audiences, allowing our advertising to stay on top of the latest media trendsPlan, execute, and manage performance reporting and analysis of online and offline campaigns and make recommendations for media mix adjustments based on KPIsPlan and buy local traditional media to reach various target audiences (e.g. print, out-of-home, radio,TV, etc.)Recommend campaign adjustments leaning on expertise with lead generation, Search Engine Optimizations (SEO), and strong understanding of website best practicesSupport Marketing Director in creating and codifying scalable processes to produce and distribute assets across owned and paid platformsOther duties as assignedWear multiple hats as a part of a lean startup-up team, supporting the work of others on the team and taking on new projects and tasks as neededBENEFITS
Flexible spending accounts for eligible medical purchases and commuter expenses403(b) retirement plan; with matching contributions toward your savingsComprehensive and affordable medical, dental and vision plans