Stellantis
Product PR Manager - Ram Job at Stellantis in Auburn Hills
Stellantis - Auburn Hills, Michigan, United States
Work at Stellantis
Overview
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Overview
Join the Communications team trusted with building and protecting the reputation of a leading global automaker and mobility provider. At Stellantis, we are looking for a results-oriented communicator with a proven track record of developing and executing creative and effective media relations strategies.
The Ram PR Manager's role aims to build awareness, protect the reputation, and create positive impressions for the assigned brand in North America. Key responsibilities include:
The ideal candidate will have a proven track record of using creative methods to navigate the current media landscape with a non-traditional thought process.
*Hybrid Position
Basic Qualifications:
Preferred Qualifications:
EOE / Disability / Veteran
The Ram PR Manager's role aims to build awareness, protect the reputation, and create positive impressions for the assigned brand in North America. Key responsibilities include:
- Supporting and promoting the brand to secure positive media coverage
- Developing and executing media relations strategies
- Creating internal and external materials, including key messages, speeches, press kits, and news releases
- Managing media relations for executives and spokespeople including media training
- Planning and executing vehicle launches, auto shows, and other events
- Acting as a liaison between communications and other departments like product engineering, planning, and marketing as well as global teams
The ideal candidate will have a proven track record of using creative methods to navigate the current media landscape with a non-traditional thought process.
*Hybrid Position
Basic Qualifications:
- 8+ years of experience in communications, journalism or agency PR
- The candidate must be experienced in the preparation and execution of external and internal communication strategies, launch programs, auto shows, events and media materials
- Communication skills - proficiency in creating compelling brand narratives, product and brand press materials, speeches, and press releases
- Media relations - proficiency in managing and creating relationships with automotive and mainstream media. Develop and execute media relations strategies to secure positive coverage
- Creative thinking - use creative methods to navigate the media landscape and develop unique communication strategies. Integrate brand messaging across digital, social and traditional media platforms
- Technical knowledge - understand the automotive industry. Ability to translate technical product details into accessible information for the media and public
- Analytical skills - track media coverage and analyze its impact on the brand. Use data to inform and adjust communication strategies
Preferred Qualifications:
- Previous automotive product experience a plus
- Journalism experience
EOE / Disability / Veteran