Get new jobs for this search by email
Senior Manager, Growth Marketing
IANS - Boston, MA, United States 5 days ago
Senior Manager, Growth MarketingIANS is looking for a highly skilled and digitally focused Senior Manager, Growth Marketing to join our marketing team...
More...
Senior Director of Sales & Marketing
Kingbruwaert - King, North Carolina, United States, 27021 3 days ago
DescriptionHit Apply below to send your application for consideration Ensure that your CV is up to date, and that you have read the job specs first.Ki...
More...
Sr. Email Marketing Manager, CA SPRS Marketing_
Amazon - Seattle, Washington, United States, 98194 3 days ago
DescriptionAmazon’s growing Canada Selling Partner Recruitment & Success org team is looking for a Senior Email Marketing Manager to make an impact on...
More...
Event Planning Manager_
Hyatt - Indian Wells, California, United States, 92210 22 days ago
**Description:**At Hyatt, we believe our guests select Hyatt because of our caring and attentive associates who are focused on providing efficient ser...
More...
Success Communications Manager_
Bentley Systems - Exton, Pennsylvania, United States, 19341 22 days ago
Success Communications Manager**Location:** Hybrid, Home-based, or Office-based in the US (ET or CT preferred)**Position Summary:**At Bentley, we are ...
More...
Visual Production Manager_
Wayfair - Boston, Massachusetts, United States, 02133 22 days ago
This role is based in Boston, MA and requires an in-office presence Monday - Thursday, Friday is optional WFH.Who We Are:The Wayfair Visual Merchandis...
More...
QARA Communications Manager_
Olympus Corporation of the Americas - Center Valley, Pennsylvania, United States, 18034 22 days ago
**Working Location:** **PENNSYLVANIA, CENTER VALLEY****Workplace Flexibility:** **Field****_For more than 100 years, Olympus has focused on making peo...
More...
Senior Product Manager, HCP Marketing, Rare Diseases
Ipsen - Cambridge, Massachusetts, us, 02140 5 days ago
Title Senior Product Manager, HCP Marketing, Rare DiseasesApply promptly! A high volume of applicants is expected for the role as detailed below, do n...
More...
Digital Marketing Strategist_
Erickson Living - Baltimore, Maryland, United States, 21217 19 days ago
Location:Erickson Senior LivingErickson Senior Living, headquartered in Baltimore, Maryland is a national provider of senior living and health care wi...
More...
Go to next pageIANS - Boston, MA, United States
Senior Manager, Growth Marketing
IANS is looking for a highly skilled and digitally focused Senior Manager, Growth Marketing to join our marketing team. Reporting directly to the Senior Director, Demand Generation, the ideal candidate has a strong track record of planning, building and managing integrated campaigns to drive awareness, demand, pipeline and bookings. This individual is excited by the challenge of working in a cross-functional capacity at a hyper-growth company in the fast-moving cybersecurity space.
Responsibilities
- Campaign strategy and planning: Collaborate with the Senior Director, Demand Generation, and other key stakeholders to develop comprehensive campaign strategies aligned with business objectives, target audience, and marketing budgets.
- Develop and execute digital marketing campaigns: Plan, create, and implement integrated digital marketing campaigns across multiple channels, including digital, email, social media, events, and content marketing.
- Content creation and coordination: Work closely with the Content & Communications team and external agencies to develop engaging campaign content, such as landing pages, videos, webinars, emails, social media posts, and advertisements.
- Lead generation and nurturing: Implement digital lead generation strategies to capture and nurture leads throughout the buyer's journey, using marketing automation tools and CRM systems.
- Analytics and reporting: Monitor campaign performance, track key metrics, and provide regular reports to evaluate campaign effectiveness and recommend optimizations for future campaigns.
- Budget management: Ensure effective utilization of allocated marketing budgets by closely monitoring campaign expenses and optimizing spend to achieve maximum ROI.
- Collaborative teamwork: Collaborate cross-functionally with other internal teams, including research, sales, and product, to align campaign messaging and ensure consistent brand communication.
Qualifications
- Experience:
- 5+ years of experience in B2B digital marketing campaign development and management.
- Experience marketing to cybersecurity or IT security professionals.
- Expertise in account-based marketing methodologies and tools (Zoom MarketingOS, 6Sense or similar).
- Strong understanding of Salesforce CRM (or similar) and marketing automation platforms (Pardot, Marketo or similar).
Exceptional project management skills: Proven ability to manage multiple campaigns simultaneously, meet deadlines, and deliver high-quality results.Strategic mindset: Ability to think strategically, develop digital-first campaign strategies aligned with business goals, and execute tactical plans to achieve measurable outcomes.Data-driven approach: Proficient in analyzing marketing data, metrics, and trends to optimize campaigns and improve performance.Excellent communication skills: Strong written and verbal communication skills, with the ability to create compelling campaign content and collaborate effectively with cross-functional teams.Creative thinking: Demonstrated ability to think creatively, develop innovative campaign ideas, and execute them effectively.Team player: Proven track record of working collaboratively in a team-oriented environment, with the ability to build relationships and influence stakeholders at all levels. Provide leadership and guidance to junior team members.Self-Starter: Ability to take initiative, work independently, and thrive in a fast-paced environment. Must have the drive to identify opportunities and create solutions without constant direction.- Education: Bachelor's degree in marketing, business administration, or a related field.
#J-18808-Ljbffr
See details and apply
Senior Manager, Growth Marketing