Senior UX Email Product Designer
Target - Brooklyn Park, Minnesota, United States,Work at Target
Overview
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Overview
Senior
Email Product Designer/Developer
is responsible for designing and developing responsive emails (UI, front-end and back-end code) alongside a team of Senior and Lead Email Designers/Developers. The designer/developer will produce, proof, test, and troubleshoot dynamic HTML emails that follow both brand and current code standards.The successful candidate must be able to show specific work samples and case studies demonstrating clean, high-quality email code that supports templated designs with brand standards and leverages current email best practices across major inboxes/email clients.Responsibilities include:Create world-class, responsive email code for the operational side of Target. com (orders, account, reviews, loyalty, registry, and much more!)
Explore how we make these important communications more personalized, human-centered, and actionable by using design and coding techniques that drive results
Generate new concepts and hypotheses, facilitate A/B testing ideas, and pivot quickly to new directions based on feedback & learning
Follow-through on delivery: own final email code by working primarily in Salesforce Marketing Cloud
Create fluid, responsive, precise, front-end HTML designs and connect back-end services and logic using AMPscript and data extensions
Execute complete end-to-end testing of each email using Salesforce Marketing Cloud and Litmus testing tools
Participate in the UX process, from early discovery and strategic approach to ideation, design, testing, asset delivery and production.
Leverage insights, data and research to identify and pursue user-centric outcomes within the Operational Communication space
Create design deliverables representative of the design process phase – such as journey maps, wireframes, user flows, UI design and prototypes
Collaborate cheerfully with others, including other designers, developers, product managers, content designers, and accessibility team members
Build a network of relationships to enable your vision in service of our guest experience and Target as a whole
Proficiency in UX and product design and prototyping tools (i.e., in Figma)
Navigate complexity and ambiguity delivering impact for guests and the business
Requirements:4+ years of experience with HTML/CSS front-end coding specifically for email (fluid responsive design layouts, device breakpoints and workarounds for limitations of email clients/browsers) with an eagerness to learn and expand your skills in the email space
Minimum of 3 years of coding and email development for Marketing Automation platforms, preferably Salesforce Marketing Cloud but open to other ESPs
Expertise using Adobe Creative Suite, Figma or equivalent to manipulate and export email design files
Experience working within corporate brand standards
Experience with Litmus, Email on Acid or equivalent testing tools
Willingness and ability to adopt new technologies, languages and/or frameworks to keep up with new trends and best practices
Knowledgeable about design thinking, the design process, and eager to expand your email development and design skillset in the future
Possess strong problem-solving skills and the ability to handle multiple priorities in a fast-paced, action-oriented environment
Able to translate technical explanations to non-technical parties
A passion for the email space and the specific intricacies of designing and developing emails
Experience with AMPscript is a plus
Americans with Disabilities Act (ADA)Target will provide reasonable accommodations with the application process upon your request as required to comply with applicable laws. If you have a disability and require assistance in this application process, please visit your nearest Target store or Supply Chain Facility or reach out to Guest Services at 1-800-440-0680 for additional information.Application deadline is : 08/01/2024