Marketing Business Analytics Consultant, Marketing - Lakeland
Publix Super Markets, Inc. - Lakeland, Florida, United States, 33809![Publix Super Markets, Inc.](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Publix Super Markets, Inc.
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Overview
Position Title:
Marketing Business Analytics Consultant, Marketing - Lakeland
Department:
Marketing
Location:
Lakeland, FL
Description:
Are you interested in working for a Fortune 100 retailer? Do you want to be able to apply your analytical knowledge and experience to help solve constantly changing business and customer facing opportunities? As a Consultant on the Business Analytics team you will be supporting Publix with Marketing measurement and data science methodologies that support decisions and create solutions related to the financial performance of Publix, its products and services, Publix Marketing campaigns, and customer behavior data.
This position consults with business partners across the organization to provide research based recommendations in support of strategic decisions for Publix. This includes managing the development and deployment of analytical solutions by researching and gathering data, performing financial analyses to glean insights, software coding and training end users on the use and interpretation of these solutions. The Business Analytics Consultant reports to the Manager of Marketing Business Analytics & Data Science.
Additional responsibilities include:
Utilizing data mining and discovery techniques to aggregate data and search for insights.
Extracting and aggregating sales data from our data warehouses and joining it to other business and customer data to uncover insights and key business drivers.
Focusing on the methodical exploration of Publix’s data to insure business intelligence and predictive analytics techniques used to examine historical store and customer transaction data provide insights into how a business area, store, campaign, or item performed over time and/or in the future.
Conducting statistical analysis to determine trends and significant data relationships by using predictive software to create regression models (linear, logistic, Bayesian, stepwise, etc.), decision trees, correlation analysis, random forest models, and time series analysis.
Determining appropriate coding language to utilize based on the source and analytical methodology that needs to be applied.
Selecting the appropriate data, statistical models, financial measurement approach and test methodologies necessary to help tell the business how to merchandise, market, grow, and target customers and stores.
Developing user interfaces and self-service applications to support customer usage of the Analytical Solution. This includes decisions related to the user interface design with the appropriate options so the end user can access needed data, reports, graphs, tables, insights, and recommendations with minimal training.
Developing and implementing analytical solutions that address business questions faced by decision makers throughout Publix, and translating the outputs of those solutions into actionable tools, insights, and recommendations that can be highly trusted by decision makers to influence decision making for a mixture of high and low profile projects.
Req ID:
30254BR
Hours of Work:
Minimum of 45 hours per week
Facility:
Lak Publix Corporate Office B003
State:
Florida
Frequency of Pay:
Monthly
Minimum Base Pay:
6,660
Additional Information:
Your application may have additional steps that you will need to complete in order to remain eligible for consideration. Please be sure to monitor your email, including your spam folder, on a daily basis for critical, time-sensitive emails that could require action within 24-48 hours.
Please do not use your Publix email address when applying. Once your application has been successfully submitted you will receive a confirmation email.
Please note that Publix will not sponsor any hire for this position for a visa or permanent residence.
Address:
3300 Publix Corporate Parkway
Potential Annual Pay with Bonus:
86,580 - 129,935
City:
Lakeland
Year End Bonus:
As a year-end bonus to associates, Publix issues one month’s extra pay (pro-rated in the first year) each year if associate remains employed through issue date of the bonus check that year. This is calculated as a 13th month of pay in the Potential Annual Pay with Bonus line above.
Maximum Base Pay:
9,995
Required Qualifications:
Bachelor’s degree in Analytics, Data Science, Business, or another analytical field from an accredited college or university or its equivalent
3 years of analytics, or similar analytics field work-related experience
At least one (1) year experience writing SQL
At least one (1) year experience writing R code or similar functionality within other statistical tools
Knowledge of data and analytics utilizing market business intelligence
Ability to apply the appropriate advanced mathematics and statistics methods to large data sets, including, but not limited to, regression models (linear, logistic, Bayesian, stepwise, etc.), decision trees, correlation analysis, random forest models, cluster analysis, k-means, sum of squares, and time series analysis
Knowledge of and ability to apply Information Systems design methodologies, testing, processes and coding languages
Ability to develop advanced data algorithms
Database architecture skills
Ability to develop data visualizations
Knowledge of and an ability to apply research best practices, including secondary research process and methods
Ability to develop research based recommendations
Basic knowledge of Alteryx and the Alteryx Server or similar Business Intelligence (BI) Tools
Advanced knowledge of Microsoft Excel
Ability to demonstrate critical and strategic thinking skills, including decision making skills
Project management skills
Ability to quickly develop an understanding of new information and processes
Ability to demonstrate leadership skills
Excellent written and verbal communications skills
Ability to demonstrate teamwork and collaboration skills, including strong interpersonal and emotional intelligence skills
Ability to persuade others using logical debate
Ability to work under minimal supervision and be self-directed with workload
Ability to demonstrate initiative by taking responsibility for learning new skills and processes
Willingness to travel up to one week at a time with overnight stays
Ability to work a variable work schedule as needed including nights, holidays, weekends, and extended hours to meet deadlines
Preferred Qualifications:
MBA or Master's degree in Analytics, System Engineering, Statistics, Data Science, or another analytical discipline
Five (5) or more years of analytics, Finance, or work-related experience
Three (3) or more year's experience writing SQL
Three (3) or more year's experience writing R code or similar functionality within other statistical tools
Experience with distributed big data and cloud based tools
Data Science Certificate
Basic knowledge of Python Coding
Advanced knowledge of SharePoint Development
Advanced knowledge of Hypothesis based tests and control experiments, utilizing time series analysis
Advanced knowledge of Tableau or similar data visualization tool
Advanced knowledge of Publix business systems
Expert knowledge of Alteryx and the Alteryx Server or similar Business Intelligence (BI) Tools
Ability to design intuitive end user interfaces
Knowledge of other Publix Business Units, including their basic roles and responsibilities
Zip Code:
33811-3311
Benefits Information:
Employee stock ownership plan that contributes Publix stock to associates each year at no cost
An opportunity to purchase additional shares of our privately-held stock
401(k) retirement savings plan
Group health, dental and vision plans plan
Paid Time Off
Paid Parental Leave
Short- and long-term disability insurance
Tuition reimbursement
Free hot lunches (buffet-style) at facilities with a cafeteria
Visit our website to see all of our benefits: Benefits - Jobs (publix.com) (https://jobs-beta.publix.com/benefits/)