This inclusive employer is a member of myGwork – the largest global platform for the LGBTQ+ business community.About The JobWe are an innovative global healthcare company that helps the world stay ahead of infectious diseases by delivering more than 500 million vaccine doses a year. Across different countries, our talented teams are exploring new technologies to protect people and promote healthy communities. We chase the miracles of science every single day, pursuing progress to make a real impact on millions of patients around the world.The US Vaccine Marketing and Commercial Strategy team establishes marketing strategies for the brand and portfolio to manage the P&L and tactic execution, maximizing the upside and minimizing the downside. With a mission to chase the miracles of science, there is relentless focus on understanding our customers, competition, and market trends to inform value creation solutions, pipeline decisions and leadership of best-in-class product launches.Job HighlightsYou will report to a senior leader of marketing in the Vaccines Marketing group and will be a key member of the Vaccines Marketing and Commercial Strategy Team driving the success of vaccines and products in either RSV, Flu, or the Sanofi portfolio of vaccines. You will work closely with other marketing team members who are responsible for various aspects of the marketing mix. You will also collaborate closely with other functions such as Communications, Field Sales, Public Affairs, Market Research, Medical Affairs, Market Access, and Analytics.In This Role, You May Be Responsible ForSupport development of Consumer and/or HCP strategies and tactical plans to drive brand uptake.Developing and executing HCP campaigns including sales force materials, websites, CRM, banner ads, SEO, SEM, paid search, and other targeted programs.Executing consumer strategy including the development of disease awareness campaigns and DTC advertising via omni-channel marketing.Partner with multiple agencies to produce deliverables on strategy, within timelines, on budget, and measures outcomes across multiple channels.Collaborate with market research and analytics teams to develop research stimuli and manage project plans.Gain key insights to recommend adjustments to strategy and/or tactical execution.Coordinate key performance indicators / metrics to enable performance reporting.Manage the development of multiple marketing assets through the LMR process.Day to Day contact for key tactical projects including creative brief approvals, launch timeline management, and financial management.Coordinate and collaborate with cross-functional teams.Coordinate budget tracking to enable accurate financial reporting.Collaborate in the development and monitoring of brand assumptions, forecasts, and performance.This is not an exhaustive, comprehensive listing of job functions as the candidate may perform other duties as assigned. This role may also evolve over time.People and OrganizationLead cross functional teamsModel Inclusion and Diversity principles and behaviors in all ways of workingStrengthen the team and the company by creating a winning spirit and by developing excellence-oriented and customer-focused culture, while fostering innovation.Educational RequirementsAn undergraduate degree in business or related discipline required. An advanced degree is a plus; an MBA preferred.Experience3+ years of relevant industry experience with at least 2 years of in line brand strategy and tactical marketing experience in vaccines or specialty pharmaceuticals preferredAt least 1 year of Consumer DTC/patient marketing experienceExperience in the US MarketPrevious launch experience preferredPediatric, adolescent or older adult vaccines experience preferredStrong knowledge of Sales Training and Sales force engagementDemonstrated experience in working with Regulatory, Legal, and Medical in a solutions-based partnershipAbility to both “think strategically” and manage execution detailsExcellent interpersonal skills to negotiate, communicate, present, persuade a point of viewAbility to demonstrate the Sanofi Play to Win behaviors: Stretch, Take Action, Act in the interest of patients and customers, Sanofi FirstAbility to work effectively in a matrixed team environmentExceptional leadership skills with excellent interpersonal, communication and presentation skills with the ability to interface seamlessly with other parts of organization.Holds self and others to high degree of integrity, ethics, and accountability.This role is based in Bridgewater, NJ with an estimate of business travel ~25-30% of the time.Why Choose UsBring the miracles of science to life alongside a supportive, future-focused team.Discover endless opportunities to grow your talent and drive your career, whether it's through a promotion or lateral move, at home or internationally.Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks' gender-neutral parental leave.Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.#GD-SPPursue
progress , discover
extraordinary.Better is out there. Better medications, better outcomes, better science. But progress doesn't happen without people - people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let's be those people.At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!
#J-18808-Ljbffr
See details and apply
Senior Product Manager, Vaccines Marketing, US