Marketing Associate
Human Kinetics - Champaign, Illinois, us, 61825![Human Kinetics](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Human Kinetics
Overview
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Overview
Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.
Human Kinetics is committed to building a more diverse workforce. We welcome BIPOC candidates and others who identify with underrepresented groups to apply.
Human Kinetics is committed to the full inclusion of all qualified individuals. As part of this commitment, Human Kinetics will ensure that persons with disabilities are provided reasonable accommodations. If a reasonable accommodation is needed to participate in the job application or interview process, please contact HR at 217-403-7609.
Applicants are not obligated to disclose expunged juvenile records of adjudication, arrest, or conviction as part of the application process.
*Learn more about our perks and benefits here: https://us.humankinetics.com/pages/human-kinetics-compensation-benefits-information Job Summary
The Marketing Associate supports the marketing team in implementation of marketing and publicity campaigns. This includes oversight of promotional copy development, preparing and facilitating projects with the marketing graphic design team, maintaining and updating the website, coordinating email campaigns, and assuming responsibility for other special marketing projects as assigned.
Essential FunctionsSet up and regularly update deadlines and task assignments in project scheduling database.Participate in marketing meetings to gather information about upcoming products, making note of key areas to emphasize in marketing copy.Manage the copy development process, either by drafting marketing copy or by working with freelance copywriters when needed; formatting copy according to appropriate guidelines; and coordinating the routing and approval process in a timely manner.Develop, upload, and maintain content on the website, including sections or content that is initially loaded by others. This function includes creating product pages, excerpts, articles, banner ads/promotional images, video clips, and sample pages; making sure all content is appearing properly; and ensuring links are functioning as needed.Set up and test special promotional offers on the website.Identify and resolve issues related to products featured on external vendor websites.Manage all standard email campaigns including audience and content selection and coordinate approval process before deployment; serve as second proofer on all other campaigns, checking links and overall consistency.Lead project implementation process for all projects ranging from catalogs to ads (print and digital) by gathering appropriate copy and content, preparing project for submission or creating project as needed, and facilitating routing/proofreading process.Work cooperatively with marketing managers and marketing graphic designers to create functional and attractive marketing pieces.Support social media efforts by creating supplemental content and assisting with content posting as requested by marketing managers.Coordinate special projects as assigned and promptly and efficiently assist with miscellaneous tasks that arise.
Job Qualifications
Education:
Bachelor's degree in marketing, advertising, business, English, journalism, or other communications-related field is required.Knowledge in physical activity fields, kinesiology, and/or exercise science is a plus.
Experience:
Prior work experience is required. Previous experience in an office environment, preferably an internship in a marketing or business-related field preferred.
Required Competencies:Accountability
Adaptability
Attention to detail
Computer literacy
Conceptual thinking
Continuous learning
Functional expertise and usage
Initiative
Oral communication
Planning and organizing
Quality orientation
Sociability and networking
Stress tolerance
Written communication
Integrity
Resourcefulness
Effort
Respect
Teamwork
Stewardship
Preferred Competencies:
Customer focus
Data gathering and analysis
Decision making
Innovation orientation
Organizational awareness
Job Demands:
Office Equipment:
Frequent computer use, occasional phone use, and rare use of a copier required.Mental Demands:
Frequent problem-solving, organization, reading/writing, articulating ideas clearly, and multitasking required.
Physical Demands:
Frequent sitting, talking, & hearing required. Occasional standing and walking required. Rare driving, carrying, or lifting (>10 lbs.) required. Occasional decision-making and data interpretation required. Rare supervision required.
Other Duties:
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, Responsibilities, and activities may change at any time with or without notice.
Credit Card Security:
This position has access to customer credit card data and must comply with all policies and procedures designed to keep that data from being compromised.