Qualcomm
Senior Specialist, Gaming Marketing
Qualcomm - San Diego, California, United States, 92154
Work at Qualcomm
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Overview
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Qualcomm China Job Area:
Sales, Business Development & Marketing Group, Sales, Business Development & Marketing Group > Marketing Communications General Summary: The Senior Specialist in Gaming Marketing will develop and execute marketing plans based on business objectives and strategies for our gaming products. Key Responsibilities: Conduct market research to identify trends, customer needs, and competitive landscape. Support gaming and eSports co-marketing activities/campaigns across various marketing channels and touchpoints to achieve better outcomes. Monitor the China gaming industry and develop a monthly gaming market report. Build and maintain strong relationships with key partners in the gaming ecosystem, such as Tencent, NetEase, Seasun, MiHoyo, etc., to foster collaboration opportunities. Collaborate with cross-functional teams, including product management, sales, business development, customer engineering, and R&D, to ensure cohesive marketing efforts. Work closely with gaming studios/esports leagues/KOCs to support relevant campaigns. Monitor and evaluate gaming campaigns, control project budget, and develop wrap-up reports. Support procurement, compliance, and legal processes. Preferred Qualifications: 5+ years of marketing or related work experience, with gaming and esports experience preferred. Proven track record of successful integrated marketing campaigns and strategies. Strong analytical skills and ability to interpret data to drive decision-making. Excellent communication and collaboration skills. Proficiency in digital marketing tools and platforms. Passion for gaming and a deep understanding of the gaming community. Good command of English and ability to prioritize and perform multiple tasks in a timely manner. Desired Skills: Creative thinking, can-do spirit, and problem-solving abilities. Experience with influencer marketing and community management. Knowledge of global gaming markets and cultural nuances. Ability to work in a fast-paced, dynamic environment. Minimum Qualifications: Bachelor's degree and 2+ years of Communications, Marketing, Public Relations, or related work experience.
If you think you are the right match for the following opportunity, apply after reading the complete description. OR Associate's degree and 4+ years of Communications, Marketing, Public Relations, or related work experience. OR High School Diploma or equivalent and 6+ years of Communications, Marketing, Public Relations, or related work experience.
*Completed advanced degrees in a relevant field may be substituted for up to two years (Master’s = one year, Doctorate = two years) of work experience. Qualcomm is an equal opportunity employer. If you are an individual with a disability and need an accommodation during the application/hiring process, rest assured that Qualcomm is committed to providing an accessible process. You may e-mail disability-accomodations@qualcomm.com or call Qualcomm's toll-free number found here. Upon request, Qualcomm will provide reasonable accommodations to support individuals with disabilities to be able participate in the hiring process. Qualcomm is also committed to making our workplace accessible for individuals with disabilities. Qualcomm expects its employees to abide by all applicable policies and procedures, including but not limited to security and other requirements regarding protection of Company confidential information and other confidential and/or proprietary information, to the extent those requirements are permissible under applicable law. To all Staffing and Recruiting Agencies:
Our Careers Site is only for individuals seeking a job at Qualcomm. Staffing and recruiting agencies and individuals being represented by an agency are not authorized to use this site or to submit profiles, applications or resumes, and any such submissions will be considered unsolicited. Qualcomm does not accept unsolicited resumes or applications from agencies. Please do not forward resumes to our jobs alias, Qualcomm employees or any other company location. Qualcomm is not responsible for any fees related to unsolicited resumes/applications. If you would like more information about this role, please contact Qualcomm Careers.
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Qualcomm China Job Area:
Sales, Business Development & Marketing Group, Sales, Business Development & Marketing Group > Marketing Communications General Summary: The Senior Specialist in Gaming Marketing will develop and execute marketing plans based on business objectives and strategies for our gaming products. Key Responsibilities: Conduct market research to identify trends, customer needs, and competitive landscape. Support gaming and eSports co-marketing activities/campaigns across various marketing channels and touchpoints to achieve better outcomes. Monitor the China gaming industry and develop a monthly gaming market report. Build and maintain strong relationships with key partners in the gaming ecosystem, such as Tencent, NetEase, Seasun, MiHoyo, etc., to foster collaboration opportunities. Collaborate with cross-functional teams, including product management, sales, business development, customer engineering, and R&D, to ensure cohesive marketing efforts. Work closely with gaming studios/esports leagues/KOCs to support relevant campaigns. Monitor and evaluate gaming campaigns, control project budget, and develop wrap-up reports. Support procurement, compliance, and legal processes. Preferred Qualifications: 5+ years of marketing or related work experience, with gaming and esports experience preferred. Proven track record of successful integrated marketing campaigns and strategies. Strong analytical skills and ability to interpret data to drive decision-making. Excellent communication and collaboration skills. Proficiency in digital marketing tools and platforms. Passion for gaming and a deep understanding of the gaming community. Good command of English and ability to prioritize and perform multiple tasks in a timely manner. Desired Skills: Creative thinking, can-do spirit, and problem-solving abilities. Experience with influencer marketing and community management. Knowledge of global gaming markets and cultural nuances. Ability to work in a fast-paced, dynamic environment. Minimum Qualifications: Bachelor's degree and 2+ years of Communications, Marketing, Public Relations, or related work experience.
If you think you are the right match for the following opportunity, apply after reading the complete description. OR Associate's degree and 4+ years of Communications, Marketing, Public Relations, or related work experience. OR High School Diploma or equivalent and 6+ years of Communications, Marketing, Public Relations, or related work experience.
*Completed advanced degrees in a relevant field may be substituted for up to two years (Master’s = one year, Doctorate = two years) of work experience. Qualcomm is an equal opportunity employer. If you are an individual with a disability and need an accommodation during the application/hiring process, rest assured that Qualcomm is committed to providing an accessible process. You may e-mail disability-accomodations@qualcomm.com or call Qualcomm's toll-free number found here. Upon request, Qualcomm will provide reasonable accommodations to support individuals with disabilities to be able participate in the hiring process. Qualcomm is also committed to making our workplace accessible for individuals with disabilities. Qualcomm expects its employees to abide by all applicable policies and procedures, including but not limited to security and other requirements regarding protection of Company confidential information and other confidential and/or proprietary information, to the extent those requirements are permissible under applicable law. To all Staffing and Recruiting Agencies:
Our Careers Site is only for individuals seeking a job at Qualcomm. Staffing and recruiting agencies and individuals being represented by an agency are not authorized to use this site or to submit profiles, applications or resumes, and any such submissions will be considered unsolicited. Qualcomm does not accept unsolicited resumes or applications from agencies. Please do not forward resumes to our jobs alias, Qualcomm employees or any other company location. Qualcomm is not responsible for any fees related to unsolicited resumes/applications. If you would like more information about this role, please contact Qualcomm Careers.
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