Digital Marketing Specialist
Cooley LLP - San Diego, California, United States, 92154![Cooley LLP](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Overview
All potential applicants are encouraged to scroll through and read the complete job description before applying.Cooley is seeking a Digital Marketing Specialist to join the Digital Marketing Team.Position summary:
Under the supervision of the Digital Marketing Manager, the Digital Marketing Specialist supports our efforts in website development, email marketing, content strategy, and other digital marketing related projects. Specific duties and responsibilities include, but are not limited to, the following:Position responsibilities:
Support digital projects and initiativesAssist in maintaining and evolving digital properties, including the Cooley website, blog platform, email marketing software, packet generator platform, and event-related softwareProduce, maintain, report on, and optimize timely email campaigns from start to finishTroubleshoot issues with digital propertiesCoordinate and manage quality assurance of website deploymentsImplement SEO (search engine optimization) and content strategyReport on the performance of all digital marketing campaignsCompile analytics to assist in evaluating and advising on end-to-end client experience across multiple channels and client touch pointsResponsible for supporting information, initiatives, and tools that are designed to support the marketing and business development efforts of the firmKeep current with existing and emerging trends, best practices, and new technologiesAll other duties as assigned or requiredSkills & Experience
Required:Available to work overtime, as required3+ years' experience working with digital channels, preferably with a professional services organizationGrowing knowledge and curiosity of the digital experience, including web development, content strategy, analytics, user experience, and optimizationExperience supporting large-scale projectsGrowing technical knowledge, including HTML, SEO, analytics and search platforms, content management solutions, email marketing and automation, and analytical softwareExperience in web writing, editing, and proofreading, specific to an online environmentPreferred:Bachelor's DegreePrior professional services experienceCompetencies:
Track record of creative problem solving and troubleshooting skillsSelf-starter, driven, highly motivatedGreat project management skills and follow-through abilityExcellent client service skillsDemonstrates great initiative and the ability to work independentlyStrong attention to detail and ability to follow instructions with a high degree of accuracyTeam-oriented with the ability to work collaboratively across officesExcellent organizational and time management skillsAbility to prioritize and work concurrently on a variety of projects and requests in a fast-paced, deadline-driven environment, providing a solutions-oriented approachAbility to keep confidential any information, observations, or viewpoints regarding firm personnel or mattersStrong written and verbal communication skills; ability to communicate effectively and tactfully with individuals at all levels within and outside of the firmAbility to communicate complex systems to non-experts and present initiatives and results to multiple audiencesDetail-oriented and highly organizedAbility to function in a collaborative organization and be a team playerCooley offers a competitive compensation and excellent benefits package and is committed to fair and equitable employment practices. EOE.The expected hourly pay range for this position is $32.00 - $47.00. Please note that the final offer amount will be dependent on geographic location, applicable experience, and skillset of the candidate. Senior level candidates may be considered for this position and would be eligible for a higher salary range based on experience.We offer a full range of elective benefits including medical, health savings account (with applicable medical plan), dental, vision, health and/or dependent care flexible spending accounts, pre-tax commuter benefits, life insurance, AD&D, long-term care coverage, backup care for children and/or adults and other parental support benefits. In addition to elective benefit options, benefited employees receive firm-paid life insurance, AD&D, LTD, short term medical benefits as well as 20 days of Paid Time Off ("PTO") and 10 paid holidays each year. We provide generous parental leave and fertility benefits. New employees will attend a detailed benefit orientation to learn more about our many benefits and resources.
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