Senior Growth Marketing Manager
Peach - Oakland, California, United States, 94601![Peach](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Overview
The information below covers the role requirements, expected candidate experience, and accompanying qualifications.As Peach’s Sr Growth Marketing Manager, you will bring a track record of building and optimizing high-performing growth strategies, along with a firm grasp of up-to-date growth best practices. You will help us develop and deploy strategies to sustainably acquire and retain high-value customers. And you’ll have the opportunity to collaborate with a strong team of cross-functional stakeholders. You will report to our VP of Marketing.In this role, you will:Develop and oversee a comprehensive growth strategy to drive measurable revenue impactCreate and execute demand generation strategies to increase qualified pipelineOwn key aspects of the website, email campaigns and nurtures, SEO, content marketing, social and advertisingOwn and manage key aspects of our marketing tech stackCollaborate with cross-functional teams to align marketing efforts with Sales, Product Management, Product Marketing and Customer Experience.Manage growth reporting and analyticsOversee, test and optimize paid Marketing spendIn addition, you may be asked to temporarily help manage other key facets of our Marketing efforts for a teammate on leaveThe ideal candidate will possess:A data-driven and analytical mindset. You base your decisions and strategies on data and metrics, and you have experience with analytics tools.Humility, creativity and thoughtfulness—crafting and testing strategies that are most effective for Peach’s specific goals and context.A deep understanding of search engine optimization, implementing best practices to enhance organic reach and visibility.6+ years of growth marketing experience; SaaS experience strongly preferred.Experience developing and executing multi-channel go-to-market strategies.Experience with marketing automation and other relevant software tools.In-depth knowledge of current growth marketing trends and best practices.Outstanding communication and interpersonal skills.
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