Ad Ops Specialist
Digital Turbine - California City, CAWork at Digital Turbine
Overview
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Overview
At Digital Turbine, we make mobile advertising experiences more meaningful and rewarding for users, app publishers and advertisers - intelligently connecting people in more ways, across more devices. We provide app publishers and advertisers with powerful ads and experiences that captivate consumers, fuel performance, and help telecoms and OEM's supercharge awareness, acquisition, and monetization. In a rapidly evolving industry, we are constantly innovating and creating better paths of discovery to connect consumers, publishers, and advertisers across the mobile ecosystem.
Digital Turbine is looking for an Ad Ops Manager to work on our Performance team. The perfect candidate is a team player who's hungry to learn and grow their skill sets as well as pick up new ones on the fly. Previous experience in AdTech is preferred. This Ad Ops Manager will be based in San Mateo, CA.
The Advertising Operations Specialist would be responsible for:
Lead traffic and monitoring for UA campaigns
Work with the Launch Team to assist with new campaign launches.
Managing campaigns daily by evaluating data to determine progress against the client's KPIs. This includes communicating campaign updates and helping to set expectations with the client
Evaluating campaign performance to effectively make optimizations and delivery adjustments to improve performance
Provide campaign updates to the Account Management team to ensure progress against client KPIs are clear
Manage campaign pacing, adhering to margin expectations, and performance overall
Coordinate cross-functional teams working with Account Management, Analytics, and Tech Teams to ensure optimal campaign performance and execution
Understanding backend and handle troubleshooting on a technical level.
Working with Product and R&D to roll out new features, identify issues
Requirements:
BA/BS required (Business, Economics, Analytics, and Marketing preferred)
2+ years experience
Background in analytics and/or mobile advertising preferred but not required
Strong interest in mobile advertising and monetization ecosystem
Passion for mobile technology, iOS and Android apps, gaming, advertising
Superior organizational skills, ability to multitask, and ability to manage multiple competing priorities.
Self starter
Positive attitude, energetic, with sense of humor