Wirecutter Technical SEO Manager
New York Times - New York, New York, us, 10261![New York Times](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at New York Times
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Overview
The SEO team at The New York Times plays an essential role in reaching and growing our biggest audience channel; search. We build the editorial and technical SEO strategy work on nytimes.com. The technical arm of the SEO team partners with engineers and project leads on the product side to ensure the latest technical SEO best practices are in place, the site’s technical health is sound, and other teams across the Times are following Google’s guidelines.
About the Role
We are growing and looking for an insightful Technical SEO Manager on Wirecutter to help improve more search success and solve complex SEO problems. Search is necessary to Wirecutter’s mission to save people the time and stress of figuring out what to buy. Every month millions of people start with Google to inform their buying decisions. You will report to the Senior Director of Technical SEO of The New York Times and work in collaboration with the Deputy Audience Direct, Search, on the editorial team of Wirecutter. This role is based in our New York office and follows a hybrid schedule. This is also a non-managerial role.
You will improve Wirecutter’s search visibility by enhancing the product’s technical capabilities and performance. You will analyze search performance, develop search strategies, and lead programs to grow search. Your work will not only guide product thinking and implementation but also continue to enhance The New York Times as the gold standard in SEO.
Responsibilities:
Partner with the SEO technical team to identify search projects for digital teams (engineering, design, product)
Project manage technical SEO projects aimed at improving our search visibility, working in close collaboration with engineers, product leads, and data analytics
Weigh impact against effort to help prioritize the most valuable work
Perform ongoing technical audits; identify enhancements, bugs, and fixes, and file them in JIRA
Ensure compliance with industry standards for Core Web Vitals, accessibility, and speed
Provide monthly reporting on our search performance, highlighting trends in Google Search, Google News, and Google Discover
Provide ongoing SEO technical training to audience and product teams
Monitor and benchmark competitors in the e-commerce reviews space, looking at different technical aspects of their sites for insights and inspiration
Keep a pulse on Google’s search ecosystem. Stay up-to-date on the latest Google changes, including algorithm updates, bugs, new requirements, and new features.
Basic Qualifications:
4+ years of technical SEO experience
3+ years of experience working for or with e-commerce brands
2+ years of experience working with product and engineering teams
Preferred Qualifications:
Knowledge of the affiliate/product reviews landscape and ability to interpret and respond to changes
Experience managing multiple work streams
An understanding of current technical search best practices and the implementation details to achieve them
Experience using multiple industry-leading SEO tools (Google Search Console, Screaming Frog, Botify, Ahrefs, etc.)
Comprehension of Schema.org, HTML, CSS, JavaScript, HTTP status codes, and web standards
#LI-Hybrid
REQ-016585
The annual base pay range for this role is between:
$100,000 — $130,000 USD
The New York Times is committed to a diverse and inclusive workforce, one that reflects the varied global community we serve. Our journalism and the products we build in the service of that journalism greatly benefit from a range of perspectives, which can only come from diversity of all types, across our ranks, at all levels of the organization. Achieving true diversity and inclusion is the right thing to do. It is also the smart thing for our business. So we strongly encourage women, veterans, people with disabilities, people of color and gender nonconforming candidates to apply.
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