Lifecycle Marketing Consultant
Beacon Hill Staffing Group - Saint Paul, Minnesota, United States, 55130Work at Beacon Hill Staffing Group
Overview
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Overview
Lead campaign strategy, creation and execution for intervention and pilot programs/campaigns, partnering closing with our Consulting Agency, Ops and Analytics teams.Ensure that messaging and approach aligns with brand positioning and guidelines.Serve as Marketing lead for our Consulting agency, attending meetings and representing with the patient experience helping to align and connect dot to other related initiatives. Provide ongoing feedback and insightsBuild testing roadmap and timelines, including managing audience segments and controlled testing environments.In partnerships with Marketing Ops, ensure campaign setups allow for accurate and clear measurement.Deeply understand intervention and pilot learnings to effectively influence the broader go live approachLead efforts to operationalize learnings and expand to broader audiences while balancing ongoing testing/intervention efforts.Present to C-suite group in partnership with working group team.
Requirements
7+ years in Lifecycle Marketing, Customer Marketing and/or Retention Marketing ideally in the Healthcare or Digital Health spaceExperience leading omni-channel campaign effortsExperience with machine learning, predictive analytics or AI highly preferred.High level of experience with marketing automation tools like MarketoCritical thinking and comfortable with asking the tough questionsAbility to communicate with many different types of stakeholder groups, good news and badExperience and comfort working with a team on partially defined problems and helping partners and team members determine the direction and approach a project will takeAbility to align the right messaging with the right segment.Exceptional attention to detail and strong writing skills.Strong reporting & analytics experience required.
Please apply today to be considered! Beacon Hill is an Equal Opportunity Employer that values the strength diversity brings to the workplace. Individuals with Disabilities and Protected Veterans are encouraged to apply. If you would like to complete our voluntary self-identification form, please click here or copy and paste the following link into an open window in your browser: https://jobs.beaconhillstaffing.com/eeoc/ Completion of this form is voluntary and will not affect your opportunity for employment, or the terms or conditions of your employment. This form will be used for reporting purposes only and will be kept separate from all other records. Company Profile: Beacon Hill Technologies, a premier National Information Technology Staffing Group, provides world class technology talent across all industries utilizing a complete suite of staffing services. Beacon Hill Technologies' dedicated team of recruiting and staffing experts consistently delivers quality IT professionals to solve our customers' technical and business needs. Beacon Hill Technologies covers a broad spectrum of IT positions, including Pro ect Management and Business Analysis, Programming/Development, Database, Infrastructure, Quality Assurance, Production/Support and ERP roles. Learn more about Beacon Hill Staffing Group and our specialty divisions, Beacon Hill Associates, Beacon Hill Financial, Beacon Hill HR, Beacon Hill Legal, Beacon Hill Life Sciences and Beacon Hill Technologies by visiting www.beaconhillstaffing.com . We look forward to working with you. Beacon Hill. Employing the Future™