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UG2 is looking for a detail-oriented, self-directed Marketing Specialist to join our Marketing team in our Boston office. The Marketing Specialist will be responsible for working on a variety of marketing and communication programs with a heavy focus on social media, event support, and content development.

• New England-Boston region
• Full-time salary position
• Standard benefits
• Bonus eligible
• In-office 80%

• Assist in ongoing campaigns and events to drive awareness for UG2 services.
• Assist with the design and execution of high impact digital campaigns using appropriate content, techniques, tools, and channels (whitepapers, case studies, newsletters, video, website, email, webinars, infographics, social media, etc.).
• Take a key role in UG2's social media execution and development
• Manage, organize and maintain UG2's content libraries (email, digital and graphic assets)
• Maintain tracking for marketing projects and updating team portal.
• Work with UG2 regional Centers of Excellence and provide marketing and communication support for their local business development and operations teams.
• Partner closely with Marketing, Business Development, Operations, IT and other departments daily
• Track and manage strategic partner marketing and industry association relationships to maximize awareness and impact
• Help with corporate communications initiatives, including Thought Leadership activities
• Assist with the creation and management of content for the website and other marketing initiatives.
• Assist with the creation and deployment of email marketing campaigns
• Interact with external marketing agencies, partners, and vendors
• Assist with the development of internal communication messages and programs
• Measure, track and report on program results on an ongoing basis
• Perform basic design functions on an ongoing basis (i.e. creating and editing graphics for digital needs)
• Stay current with and apply latest marketing best practices; Be a student of our industry and discipline.
• Effectively work in a fast-paced environment and be willing to adjust roles and responsibilities to meet the needs of a constantly changing and growing organization.

• Minimum 3-5 years' marketing experience, agency experience a plus.
• BS or BA in Marketing, Communications or other relevant discipline.
• Creative, self-starter, highly motivated team-player with a "growth mindset" attitude and the ability to make informed decisions quickly within a fast-paced environment
• Data and analytical skills to help measure marketing metrics
• Strong project management skills and great attention to detail
• Excellent verbal and written communication - including the ability to interact effectively with all levels of staff and management.
• Working knowledge and successful experience with many or all of the following is a plus but not required:
• Hubspot
• Email Marketing Campaigns (including Marketing Automation Tools)
• Social Media for B2B (Linkedin, Facebook, YouTube etc)
• Powerpoint and Microsoft Office tools
• Basic/Intermediate Design Skills
• SEO, SEM, PPC
• Project management tools

• B2B and/or Services Marketing experience preferred