Head of Growth Marketing
Agility Talent, LLC - Long Island City, New York, United States, 11101![Agility Talent, LLC](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Agility Talent, LLC
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Overview
Our client is a SaaS performance management solution that leverages employee and customer data to blend real-time performance management and seamlessly integrate with all major enterprise systems. They are well funded, have a great work/life culture, headquartered in NYC and growing!About the role:
As the Head of Growth Marketing, you will oversee the demand generation strategy and execution of marketing initiatives aimed at driving revenue growth. The ideal candidate is a senior leader with a strong track record of success in building marketing growth plans involving a blend of creative marketing strategies and analytical approaches to boost acquisition and expansion revenue. The Head of Growth Marketing is a strong communicator, collaborator and orchestrator between marketing, business development and sales functions with a focus on identifying and tapping into new growth opportunities, optimizing marketing channels, and aligning demand generation plans with the company’s broader business goals.This leader is a strategic and analytic thinker with a natural curiosity and passion for driving growth through modern B2B SaaS marketing strategies.ResponsibilitiesDevelop and execute campaigns that achieve quarterly pipeline goalsManage budgets, measure and report on pipeline targets, and continually optimize campaigns to increase ROI and reduce CACLaunch integrated campaigns leveraging content, email, web, ads, virtual events, vendors, and moreDrive business development efforts from top of funnel awareness to opportunity conversionDevelop and grow ABM campaigns to reach target ICP accounts and grow engagement and conversionPartner with sales on targets, campaigns, scoring, follow-up strategies, lead management, and reportingOwn marketing ops and leverage marketing automation to streamline, automate and measure all marketing tasks and workflows.Optimize the online digital experience from paid ads, to the website, to lead captureWork in Salesforce to create email nurture programs, segmented lists, and campaign assets— including emails, landing pages, and formsIntegrate existing marketing technology stack to ensure cohesiveness, automation, and integrationWhat You’ll BringBachelors Degree from a top tier University is a plus12+ years of experience with B2B demand generation growth roles, with over 3 years of managing and leading a teamGrowth mindset and exceptional strategy to execution skillsModern B2B SaaS growth marketing experience using next generation strategy, toolset and approachesStrong collaborator, communicator, and orchestrator across cross functional teams (Marketing, Sales, Customer Success, Product)Deep understanding of ABM strategies and tacticsExpertise with a variety of marketing tools and martechExperience at B2B SaaS companies, with a focus on enterprise sales and experience at an early stage start-upTrack record of hitting aggressive pipeline targets and generating revenue for both new and expansion (current customer) revenueExperience running campaigns across multiple channels including SEO, display, email, social, and webExperience integrating and automating an existing technology stackAnalytical thinker. You like working with data, can create Salesforce reports with ease, enjoy measuring campaigns, and love to optimize.Benefits : Our client provides a reasonable range of compensation. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific office location. The starting range of (base) pay for this role is $180K – $200K. Benefits include discretionary (unlimited) PTO; health care, dental, vision and life insurance + voluntary coverage options, 401k; remote, hybrid, flexible work environments; employee assistance program; learning & development opportunities; laptop & tech setups and more.Apply For This Position Your Name (required)
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