Join Helium 10's Innovative Marketing TeamAt Helium 10, our focus is on empowering Amazon sellers with cutting-edge solutions and driving excellence in everything we do. As a top software company dedicated to customer satisfaction, we pride ourselves on our commitment to innovation and exceptional results achieved by our dynamic team. If you are a marketing professional ready to make a significant impact, this is the place for you.Role OverviewAs the Vice President of Marketing at Helium 10, you will lead our advertising efforts and play a pivotal role in shaping our marketing strategies. Your primary responsibilities will include enhancing brand visibility, driving customer acquisition, and facilitating revenue growth. Leading a team of talented professionals, you will leverage your expertise in advertising strategies to establish our Pacvue SMB Advertising suite as an industry leader.Key ResponsibilitiesMarketing Funnel Ownership: Develop and manage the marketing funnel for our midmarket advertising sector to ensure effective acquisition, retention, and growth.Cross-functional Collaboration: Work with diverse teams to tailor messages, content, and positioning for midmarket and enterprise e-commerce brands.Insight-Driven Decision Making: Utilize strategic insights to refine marketing strategies and drive key decisions.Global Strategy Development: Create and implement global acceleration plans and performance metrics focused on revenue generation and market expansion.Industry Thought Leadership: Provide valuable insights on industry trends and the future of retail media.Multi-Channel Campaign Execution: Develop and optimize marketing campaigns to promote our suite of advertising solutions across various channels.Budget Management: Efficiently manage marketing budgets to maximize ROI and align with long-term goals.Creative Content Leadership: Lead creative teams and agencies in producing compelling advertising-focused content.Skills & QualificationsProven Experience: Demonstrated success in B2B SaaS software customer acquisition, with at least 7 years in leadership roles within the industry.Digital Advertising Proficiency: Strong background in digital advertising, with a preference for retail media experience.Enterprise Marketing Understanding: Deep knowledge of enterprise marketing, with over 4 years supporting sales teams in large corporations.Sales-Led Marketing Skills: Proficiency in acquiring small and mid-market businesses at scale through sales-led marketing approaches.Leadership Abilities: Strong leadership skills, proactive team management approach, and effective problem-solving capabilities.Communication Skills: Excellent written and oral communication abilities.Analytical Skills: Expertise in marketing analytics and data-driven decision-making.BenefitsUnlimited Paid Time OffPaid Holidays and Floating HolidaysComprehensive Health Benefits (Medical, Dental, Vision)Financial Benefits (401k with Employer Match, FSA/HSA)Paid Parental LeaveVolunteer Time OffDiversity and Inclusion CommitmentAt Helium 10, we are committed to building a diverse and inclusive workforce where all applicants are welcome. We do not discriminate based on race, color, religion, gender, sexual orientation, age, national origin, veteran status, or disability. Join us in our mission to create a vibrant and inclusive workplace.Employment Type: Full-Time
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Executive Director of Marketing - Advertising Growth Acceleration