Syneos Health Communications
Vice President, Influencer Strategy
Syneos Health Communications - New York, New York, us, 10261
Work at Syneos Health Communications
Overview
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Overview
Syneos Health Communications is seeking a unique individual for a new role. Ideal candidates will have a blend of influencer strategy expertise, with a must-have background in pharma/healthcare. They should be creative, passionate, and understand how pop culture and cultural nuances influence our work. Collaboration skills across teams and partners are essential.
Responsibilities:
Develop tailored influencer strategies and campaigns in partnership with account teams across US PR, including presenting annual plans, new business proposals, and growth opportunities.
Create and manage content engines for multi-faceted influencer campaigns.
Stay informed on trends and craft thought leadership pieces for internal and external audiences.
Work closely with account teams to enhance client trust by demonstrating social media and influencer marketing expertise.
Requirements:
At least 8 years of experience in healthcare influencer marketing, including celebrity, macro, micro, patient, and HCP influencers.
Deep understanding of influencer identification, vetting, contracting, and activation within the regulated pharma industry.
Ability to provide persuasive, evidence-based counsel for client communications and marketing strategies.
Experience working with diverse, cross-functional teams and managing multiple client accounts.
Up-to-date knowledge of social media and influencer trends relevant to healthcare.
Knowledge of pharma industry rules and regulations.
Proven ability to create content engines for complex influencer campaigns.
Strong prioritization skills and adaptability in a fast-paced environment.
Candidate Profile:
Highly motivated, self-starting, team-oriented, and non-hierarchical.
High emotional intelligence with the ability to build genuine relationships.
Creative thinker with innovative ideas, from big concepts to social content.
Passionate about pop culture and current events.
Understanding of cultural nuances and inclusion.
Negotiation skills with celebrity talent teams.
Enjoys engaging with media, podcasts, and reading in personal time.
The annual salary range is from $160K to $190K, based on qualifications and experience. Additional benefits include performance bonuses, health benefits, 401k match, flexible PTO, and sick leave. We are committed to diversity and inclusion and encourage all qualified candidates to apply, including those with transferable skills. Work here matters — how are you inspired to change lives? Syneos Health is an equal opportunity employer and supports vaccination policies as applicable.
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Responsibilities:
Develop tailored influencer strategies and campaigns in partnership with account teams across US PR, including presenting annual plans, new business proposals, and growth opportunities.
Create and manage content engines for multi-faceted influencer campaigns.
Stay informed on trends and craft thought leadership pieces for internal and external audiences.
Work closely with account teams to enhance client trust by demonstrating social media and influencer marketing expertise.
Requirements:
At least 8 years of experience in healthcare influencer marketing, including celebrity, macro, micro, patient, and HCP influencers.
Deep understanding of influencer identification, vetting, contracting, and activation within the regulated pharma industry.
Ability to provide persuasive, evidence-based counsel for client communications and marketing strategies.
Experience working with diverse, cross-functional teams and managing multiple client accounts.
Up-to-date knowledge of social media and influencer trends relevant to healthcare.
Knowledge of pharma industry rules and regulations.
Proven ability to create content engines for complex influencer campaigns.
Strong prioritization skills and adaptability in a fast-paced environment.
Candidate Profile:
Highly motivated, self-starting, team-oriented, and non-hierarchical.
High emotional intelligence with the ability to build genuine relationships.
Creative thinker with innovative ideas, from big concepts to social content.
Passionate about pop culture and current events.
Understanding of cultural nuances and inclusion.
Negotiation skills with celebrity talent teams.
Enjoys engaging with media, podcasts, and reading in personal time.
The annual salary range is from $160K to $190K, based on qualifications and experience. Additional benefits include performance bonuses, health benefits, 401k match, flexible PTO, and sick leave. We are committed to diversity and inclusion and encourage all qualified candidates to apply, including those with transferable skills. Work here matters — how are you inspired to change lives? Syneos Health is an equal opportunity employer and supports vaccination policies as applicable.
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