Senior Marketing Manager-Remote
Hotel Equities - Alpharetta, Georgia, United States, 30004
Work at Hotel Equities
Overview
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Overview
Strategic Account Management:
Develop and execute strategic marketing plans for a portfolio of key hospitality accounts, focusing on maximizing revenue and client retention. Marketing Campaign Development:
Lead the development and implementation of integrated marketing campaigns across multiple channels, including digital marketing, social media, email marketing, content marketing, and events. Client Relationship Management:
Build and maintain strong relationships with key client stakeholders, understanding their business objectives and tailoring marketing strategies to meet their specific needs. Serve as the primary point of contact for all marketing-related inquiries. Performance Analysis and Reporting:
Track and analyze key marketing metrics, providing regular reports on campaign performance, ROI, and client engagement. Identify areas for optimization and make data-driven recommendations to improve results. Market Research and Analysis:
Conduct market research to stay abreast of industry trends, competitive landscape, and emerging opportunities. Leverage insights to inform marketing strategies and identify new avenues for growth. Collaboration and Teamwork:
Collaborate effectively with cross-functional teams, including revenue & distribution, sales, and operations to ensure alignment and maximize impact. Budget Management:
Manage marketing budgets effectively, ensuring efficient allocation of resources and maximizing return on investment. Qualifications
Bachelor's degree in marketing, Business Administration, or a related field. 5+ years of experience in marketing, with a focus on B2B and strategic account management. Proven success in developing and executing marketing campaigns for large, complex organizations, preferably in hospitality. Strong understanding of digital marketing channels including SEO, SEM, social media, email, and content marketing. Excellent client relationship management skills and stakeholder influence. Strong analytical, problem-solving, and data-driven decision-making skills. Excellent written and verbal communication and presentation skills. Ability to work independently and collaboratively. Experience with PMS and CRM software (e.g., Opera, Salesforce) preferred. Hospitality industry experience preferred. About Hotel Equities Hotel Equities is an award-winning hospitality company with a diverse culture and a unique environment that empowers our team to exceed guests' expectations and make a difference in people's lives. What We Offer
Health, vision, and dental insurance 401(k) Vacation and Sick Pay Paid Holidays Discount programs for shopping, travel, tickets, and more Support from our Talent team for career growth Additional Details
Seniority level:
Mid-Senior level Employment type:
Full-time Job function:
Marketing and Sales Industries:
Hospitality
If you would like to know a bit more about this opportunity, or are considering applying, then please read the following job information. #J-18808-Ljbffr Remote working/work at home options are available for this role.