Robert Half
Robert Half is hiring: Marketing Manager in Miami
Robert Half - Miami, FL, US, 33146
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Overview
Job Description
Job Description
We are looking for a talented Marketing Manager to lead and coordinate marketing efforts for real estate development projects in Miami, Florida. This role involves working closely with creative teams, developers, and internal stakeholders to ensure seamless execution of campaigns and events. The ideal candidate will bring expertise in marketing strategy, event planning, and effective communication to support the success of our exclusive developments.
Responsibilities:
• Act as the primary marketing manager for assigned development accounts, coordinating creative strategies and initiatives with agencies, PR teams, and social media partners.
• Develop and present comprehensive marketing strategies for exclusive developments, including production calendars to guide design and content teams.
• Lead and participate in regular meetings with developers, providing updates on sales and marketing progress and ensuring follow-up on all tasks.
• Plan and execute recurring marketing campaigns such as digital newsletters, event invitations, and corporate advertisements for local and international audiences.
• Collaborate with internal and external teams to align messaging, copy, and visuals for all marketing materials.
• Organize and oversee events related to developments, including broker open houses, receptions, and other opportunities, while managing budgets and vendor coordination.
• Ensure marketing assets such as fact sheets, pricing, and brochures are accurate and up-to-date on designated platforms, including websites and mobile apps.
• Partner with PR and social media teams to deliver consistent updates and training sessions for agents.
• Coordinate travel arrangements and ensure smooth execution of development-related activities.
• Work with the general real estate marketing team to include developments in broader corporate marketing initiatives.• 3–5 years of progressive marketing experience, ideally within real estate development.
• Bachelor’s degree in Marketing, Communications, Design, or a related field; a Master’s degree is preferred.
• Proficiency in tools such as Adobe Creative Cloud, CRM systems, Google Analytics, and campaign management platforms.
• Strong knowledge of Microsoft Office Suite, including Word, Excel, Outlook, and PowerPoint.
• Excellent written and verbal communication skills in English; Spanish fluency is a strong advantage.
• Ability to travel to development sites and attend events as required.
• Experience in planning and executing marketing events, including budget management and vendor coordination.
• Familiarity with leveraging tools like Facebook Insights and Google AdWords for campaign analysis and optimization.
Responsibilities:
• Act as the primary marketing manager for assigned development accounts, coordinating creative strategies and initiatives with agencies, PR teams, and social media partners.
• Develop and present comprehensive marketing strategies for exclusive developments, including production calendars to guide design and content teams.
• Lead and participate in regular meetings with developers, providing updates on sales and marketing progress and ensuring follow-up on all tasks.
• Plan and execute recurring marketing campaigns such as digital newsletters, event invitations, and corporate advertisements for local and international audiences.
• Collaborate with internal and external teams to align messaging, copy, and visuals for all marketing materials.
• Organize and oversee events related to developments, including broker open houses, receptions, and other opportunities, while managing budgets and vendor coordination.
• Ensure marketing assets such as fact sheets, pricing, and brochures are accurate and up-to-date on designated platforms, including websites and mobile apps.
• Partner with PR and social media teams to deliver consistent updates and training sessions for agents.
• Coordinate travel arrangements and ensure smooth execution of development-related activities.
• Work with the general real estate marketing team to include developments in broader corporate marketing initiatives.• 3–5 years of progressive marketing experience, ideally within real estate development.
• Bachelor’s degree in Marketing, Communications, Design, or a related field; a Master’s degree is preferred.
• Proficiency in tools such as Adobe Creative Cloud, CRM systems, Google Analytics, and campaign management platforms.
• Strong knowledge of Microsoft Office Suite, including Word, Excel, Outlook, and PowerPoint.
• Excellent written and verbal communication skills in English; Spanish fluency is a strong advantage.
• Ability to travel to development sites and attend events as required.
• Experience in planning and executing marketing events, including budget management and vendor coordination.
• Familiarity with leveraging tools like Facebook Insights and Google AdWords for campaign analysis and optimization.