City of Greensboro, NC
Communications Manager
City of Greensboro, NC, Greensboro, North Carolina, us, 27497
Salary:
$63,011.00 - $82,909.00 Annually
Location :
Greensboro, NC
Job Type:
Active Full-Time
Job Number:
04399
Department:
Communications & Marketing
Division:
Communications
Opening Date:
06/18/2024
Closing Date:
7/2/2024 11:59 PM Eastern
Description
The City of Greensboro exists to partner with the community to build the desired quality of life for Greensboro. All of our actions are guided by our commitment to and measured by our success in building public trust and the future we and the community desires.
Critical to our success is maintaining a work environment which fosters employee commitment to public service and making a difference in the lives of our residents.
If this sounds like a purpose that you would like to share in, please consider the opportunity below.
Communications Manager
Compensation and Benefits:The Full Salary Range for this position is $63,011.00 - $112,756.00 Annually. The Hiring Range is $63,011- $82,909 Annually depending on qualifications, with an excellent benefits package. You can learn more about the benefits that the City of Greensboro offers by visiting
Work Schedule:
Monday through Friday, 8 am - 5 pm; Occasional nights and weekends
Primary Duties/Brief Description of Work:
The Communications Manager reports to the Director of the Communications and Marketing Department.The manager primarily oversees the day-to-day operations of the Communications Division. The manager is a self-starter who has the ability to perform responsibilities in a timely and efficient manner as well as be reliable, resourceful, and tactful with confidential matters. Supervisory responsibilities involve leading a team of communications specialists who are tasked with coordinating the communications and marketing needs of the City departments they are assigned.This position also coordinates various aspects of the City's public outreach, including serving as a liaison to print and electronic news media, managing the City's social media channels, and editing website content. Duties include overseeing internal messaging for employees and external communications for the public, providing a unified and consistent message.This position manages special projects as assigned by the Director of Communications and Marketing. The Communications Manager works in conjunction with the Director to prepare the annual budget for the Communications division. The position works closely with the managers of the department's other divisions, which include Graphic Services, the Contact Center and Greensboro Television Network in an effort to provide additional communications resources to other City departments.This position is Exempt and is not subject to the overtime provisions of the Fair Labor Standards Act.• Maintains professionalism in appearance and interactions, presenting a favorable image of the City and Communications & Marketing Department at all times.• Is proactive in maintaining positive, effective, cooperative, and professional relationships with team members, both internally and externally.• Provides direct supervision and performance evaluation of assigned staff.• Implements the department's strategic marketing plan, using data from the annual performance measures identified by the Communications Director.• Works closely with fellow division managers to leverage resources to achieve department goals.• Administers crucial conversations and mediation skills as part of conflict resolution.• Coordinates and supervises all media relations for the City to ensure accurate and timely coverage of City events, programs and news, utilizing kiosks, newspapers, radio, television, and social media, etc.; serves as media liaison for the City; conducts media relations training upon request.• Writes news releases, articles, announcements, presentations, profiles and stories highlighting City Council, staff, events and programs that support City communications and meet the City's outreach efforts.• Coordinates and manages marketing and community activities to best represent the City to a variety of audiences in an effort to increase public engagement.• Monitors, maintains, and continually improves the City's website and social media communications in support of the City's marketing goals.• Works with the Director to develop and administer the annual division budget; controls and authorizes expenditures in accordance with established resources and limitations.• Coordinates the photography and video needs and other relevant activities for special City events.• Responds to media requests for information and develops positive and productive relationships with media representatives.• Protects the City's graphic standards, including the use of the City logo.• Takes advantage of professional development opportunities to stay current with website and social media trends and best practices.• Performs other job-related duties and projects as assigned by the Communications Director in support of the City's mission, core values and goals.
Qualifications
Minimum Qualifications:Bachelor's Degree or an equivalent combination of education and directly related experienceAt least five (5) years of experience as a communications or public relations professional, including professional writing as demonstrated by a portfolio of writing samples (news releases, speeches, articles, talking points, etc.)At least three (3) years of supervisory experience of a teamKnowledge of and ability to formulate and manage an annual budgetExperience with brand development and adherence to a style guideStrong media relations skills and ability to coordinate news conferencesExperience developing a marketing plan (including themes, target audiences, and media selection)Experience and understanding of social media platforms for the purpose of strategic communications (i.e. Facebook, X, NextDoor, and Instagram)Skilled in website content management and preparing written content for a website, including design layout of web pagesAdvanced proficiency with Microsoft Office Word, Outlook, PowerPoint, and ExcelPreferred Qualifications:
Bachelor's in Communications, Journalism, Public Relations or related fieldPrior experience serving as a media spokespersonPrior experience managing communications for a government agencyOrganizational knowledge of the City of GreensboroFluent in Spanish both verbally and writtenAbility to create and maintain positive relationships with media outlets
01
What is your highest level of Education? Please select Not Applicable if you do not possess a high school diploma or GED. All Education/Degrees must also be reflected in the Education section of your employment application.
Not ApplicableSome High School EducationHigh School Diploma / GEDSome CollegeAssociates DegreeBachelors DegreeMasters DegreeDoctorateJuris Doctorate
02
How many years of expereince do you have as a communications or public relations professional, including professional writing as demonstrated by a portfolio of writing samples (news releases, speeches, articles, talking points, etc.)?
Human Resources will not process incomplete answers. You must also clearly state your experience in your employment application's Employment / Work History section.
No experienceLess than 1 year of experience1 year of experience, but less than 3 years of experience3 years of experience, but less than 5 years of experience5 years of experience, but less than 7 years of experience7 years of experience, but less than 10 years of experience10 or more years of experience
03
In your own words
Clearly describe your experience (company name, job duties, etc.) as a communications or public relations professional, including professional writing as demonstrated by a portfolio of writing samples (news releases, speeches, articles, talking points, etc.)• If you have no experience, please type "Not Applicable" or "N/A." • Applications with "See Resume" are considered incomplete and will be given no further consideration. Human Resources will not process incomplete answers. • You must also clearly state your experience in your employment application's Employment / Work History section.
04
How many years of management or supervisory experience do you possess? Experience must also be clearly stated in the Employment / Work history section of your employment application).
No experienceLess than one year experience1 or more years experience, but less than 3 years experience3 years experience, but less than 5 years experience5 years experience, but less than 7 years experience7 years experience, but less than 10 years experience10 or more years experience
05
Do you have knowledge of and ability to formulate and manage an annual budget?
YesNo
06
Do you have experience with brand development and adherence to a style guide?
YesNo
07
Do you have strong media relations skills and ability to coordinate news conferences?
YesNo
08
Do you have experience developing a marketing plan (including themes, target audiences, and media selection)?
YesNo
09
Do you have experience and understanding of social media platforms for the purpose of strategic communications (i.e. Facebook, X, NextDoor, and Instagram)?
YesNo
10
Are you skilled in website content management and preparing written content for a website, including the design layout of web pages?
YesNo
11
Do you have advanced proficiency with Microsoft Office Word, Outlook, PowerPoint, and Excel?
YesNo
12
Do you have a Bachelor's in Communications, Journalism, Public Relations or related field?
All Education/Degrees and or Certifications must also be reflected in the Education section of your employment application.
YesNo
13
Do you have prior experience serving as a media spokesperson?
YesNo
14
Do you have prior experience managing communications for a government agency?
YesNo
15
Do you have Organizational knowledge of the City of Greensboro?
YesNo
16
Are you fluent in Spanish both verbally and written?
YesNo
17
Do you have the ability to create and maintain positive relationships with media outlets?
YesNo
18
I understand that all Required Competencies, Work history and Credentials and Education must appear on the application in the Education and Work Experience sections of the application form to receive consideration during the selection process. Resumes will not be accepted in lieu of completing the application, "See Attached Resume or an Embedded Text Resume" will be considered incomplete and will not be processed.
I understand
Required Question
$63,011.00 - $82,909.00 Annually
Location :
Greensboro, NC
Job Type:
Active Full-Time
Job Number:
04399
Department:
Communications & Marketing
Division:
Communications
Opening Date:
06/18/2024
Closing Date:
7/2/2024 11:59 PM Eastern
Description
The City of Greensboro exists to partner with the community to build the desired quality of life for Greensboro. All of our actions are guided by our commitment to and measured by our success in building public trust and the future we and the community desires.
Critical to our success is maintaining a work environment which fosters employee commitment to public service and making a difference in the lives of our residents.
If this sounds like a purpose that you would like to share in, please consider the opportunity below.
Communications Manager
Compensation and Benefits:The Full Salary Range for this position is $63,011.00 - $112,756.00 Annually. The Hiring Range is $63,011- $82,909 Annually depending on qualifications, with an excellent benefits package. You can learn more about the benefits that the City of Greensboro offers by visiting
Work Schedule:
Monday through Friday, 8 am - 5 pm; Occasional nights and weekends
Primary Duties/Brief Description of Work:
The Communications Manager reports to the Director of the Communications and Marketing Department.The manager primarily oversees the day-to-day operations of the Communications Division. The manager is a self-starter who has the ability to perform responsibilities in a timely and efficient manner as well as be reliable, resourceful, and tactful with confidential matters. Supervisory responsibilities involve leading a team of communications specialists who are tasked with coordinating the communications and marketing needs of the City departments they are assigned.This position also coordinates various aspects of the City's public outreach, including serving as a liaison to print and electronic news media, managing the City's social media channels, and editing website content. Duties include overseeing internal messaging for employees and external communications for the public, providing a unified and consistent message.This position manages special projects as assigned by the Director of Communications and Marketing. The Communications Manager works in conjunction with the Director to prepare the annual budget for the Communications division. The position works closely with the managers of the department's other divisions, which include Graphic Services, the Contact Center and Greensboro Television Network in an effort to provide additional communications resources to other City departments.This position is Exempt and is not subject to the overtime provisions of the Fair Labor Standards Act.• Maintains professionalism in appearance and interactions, presenting a favorable image of the City and Communications & Marketing Department at all times.• Is proactive in maintaining positive, effective, cooperative, and professional relationships with team members, both internally and externally.• Provides direct supervision and performance evaluation of assigned staff.• Implements the department's strategic marketing plan, using data from the annual performance measures identified by the Communications Director.• Works closely with fellow division managers to leverage resources to achieve department goals.• Administers crucial conversations and mediation skills as part of conflict resolution.• Coordinates and supervises all media relations for the City to ensure accurate and timely coverage of City events, programs and news, utilizing kiosks, newspapers, radio, television, and social media, etc.; serves as media liaison for the City; conducts media relations training upon request.• Writes news releases, articles, announcements, presentations, profiles and stories highlighting City Council, staff, events and programs that support City communications and meet the City's outreach efforts.• Coordinates and manages marketing and community activities to best represent the City to a variety of audiences in an effort to increase public engagement.• Monitors, maintains, and continually improves the City's website and social media communications in support of the City's marketing goals.• Works with the Director to develop and administer the annual division budget; controls and authorizes expenditures in accordance with established resources and limitations.• Coordinates the photography and video needs and other relevant activities for special City events.• Responds to media requests for information and develops positive and productive relationships with media representatives.• Protects the City's graphic standards, including the use of the City logo.• Takes advantage of professional development opportunities to stay current with website and social media trends and best practices.• Performs other job-related duties and projects as assigned by the Communications Director in support of the City's mission, core values and goals.
Qualifications
Minimum Qualifications:Bachelor's Degree or an equivalent combination of education and directly related experienceAt least five (5) years of experience as a communications or public relations professional, including professional writing as demonstrated by a portfolio of writing samples (news releases, speeches, articles, talking points, etc.)At least three (3) years of supervisory experience of a teamKnowledge of and ability to formulate and manage an annual budgetExperience with brand development and adherence to a style guideStrong media relations skills and ability to coordinate news conferencesExperience developing a marketing plan (including themes, target audiences, and media selection)Experience and understanding of social media platforms for the purpose of strategic communications (i.e. Facebook, X, NextDoor, and Instagram)Skilled in website content management and preparing written content for a website, including design layout of web pagesAdvanced proficiency with Microsoft Office Word, Outlook, PowerPoint, and ExcelPreferred Qualifications:
Bachelor's in Communications, Journalism, Public Relations or related fieldPrior experience serving as a media spokespersonPrior experience managing communications for a government agencyOrganizational knowledge of the City of GreensboroFluent in Spanish both verbally and writtenAbility to create and maintain positive relationships with media outlets
01
What is your highest level of Education? Please select Not Applicable if you do not possess a high school diploma or GED. All Education/Degrees must also be reflected in the Education section of your employment application.
Not ApplicableSome High School EducationHigh School Diploma / GEDSome CollegeAssociates DegreeBachelors DegreeMasters DegreeDoctorateJuris Doctorate
02
How many years of expereince do you have as a communications or public relations professional, including professional writing as demonstrated by a portfolio of writing samples (news releases, speeches, articles, talking points, etc.)?
Human Resources will not process incomplete answers. You must also clearly state your experience in your employment application's Employment / Work History section.
No experienceLess than 1 year of experience1 year of experience, but less than 3 years of experience3 years of experience, but less than 5 years of experience5 years of experience, but less than 7 years of experience7 years of experience, but less than 10 years of experience10 or more years of experience
03
In your own words
Clearly describe your experience (company name, job duties, etc.) as a communications or public relations professional, including professional writing as demonstrated by a portfolio of writing samples (news releases, speeches, articles, talking points, etc.)• If you have no experience, please type "Not Applicable" or "N/A." • Applications with "See Resume" are considered incomplete and will be given no further consideration. Human Resources will not process incomplete answers. • You must also clearly state your experience in your employment application's Employment / Work History section.
04
How many years of management or supervisory experience do you possess? Experience must also be clearly stated in the Employment / Work history section of your employment application).
No experienceLess than one year experience1 or more years experience, but less than 3 years experience3 years experience, but less than 5 years experience5 years experience, but less than 7 years experience7 years experience, but less than 10 years experience10 or more years experience
05
Do you have knowledge of and ability to formulate and manage an annual budget?
YesNo
06
Do you have experience with brand development and adherence to a style guide?
YesNo
07
Do you have strong media relations skills and ability to coordinate news conferences?
YesNo
08
Do you have experience developing a marketing plan (including themes, target audiences, and media selection)?
YesNo
09
Do you have experience and understanding of social media platforms for the purpose of strategic communications (i.e. Facebook, X, NextDoor, and Instagram)?
YesNo
10
Are you skilled in website content management and preparing written content for a website, including the design layout of web pages?
YesNo
11
Do you have advanced proficiency with Microsoft Office Word, Outlook, PowerPoint, and Excel?
YesNo
12
Do you have a Bachelor's in Communications, Journalism, Public Relations or related field?
All Education/Degrees and or Certifications must also be reflected in the Education section of your employment application.
YesNo
13
Do you have prior experience serving as a media spokesperson?
YesNo
14
Do you have prior experience managing communications for a government agency?
YesNo
15
Do you have Organizational knowledge of the City of Greensboro?
YesNo
16
Are you fluent in Spanish both verbally and written?
YesNo
17
Do you have the ability to create and maintain positive relationships with media outlets?
YesNo
18
I understand that all Required Competencies, Work history and Credentials and Education must appear on the application in the Education and Work Experience sections of the application form to receive consideration during the selection process. Resumes will not be accepted in lieu of completing the application, "See Attached Resume or an Embedded Text Resume" will be considered incomplete and will not be processed.
I understand
Required Question