Danesmoorgroup
Trade and Digital Marketing Executive
Danesmoorgroup, Newton, Massachusetts, United States, 02165
Working withthe Trade Marketing Manager, this role will be integral to the growth anddevelopment of business-to-business brands within the Danesmoor Group includingPWS and PWS Worksurfaces. As part of a fast-paced marketing department, thesuccessful candidate will support the wider team and work across multiplemarketing disciplines. This exciting role allows the individual to developskills across multiple channels including websites, digital marketing, printproduction, content creation and marketing communications. The role would bebest suited to a self-motivated, passionate marketer who is particularlyinterested in business-to-business marketing.Responsibilities:
·
Workwith the Trade Marketing Manager to deliver a marketing strategy that willincrease sales and brand awareness
.·
Working with the
Trade Marketing Manager
to create email campaigns, blogs and socialmedia posts to reflect the marketing strategy.·
To support the Trade Marketing Manager and wider team in thecreation of printed collateral and brochures.·
Managing and updating key business-to-business websites.·
Identify new opportunities for content creation across alldigital platforms.·
Work collaboratively with the wider team and organisation on othermarketing related tasks.·
Work with external agencies, including digital marketing and graphicdesigner agencies to support the marketing strategy.·
Regular reporting on campaign activity and website performance.Essential Skills and Experience:
·
Holds a marketing degree or relevant qualifications.·
Experience within a marketing department would be an advantage.·
Experience of managing and maintaining websites.·
Experience of key social media platforms, especially Instagram, Facebookand LinkedIn.·
Proficient in word, excel and PowerPoint.·
Experience of Design software or Canva would be an advantage.·
Knowledge and understanding of digital principles including SEO and PPC.·
Eagerness to learn new skills and be coached by senior members of theteam.·
Can adapt to a fast-paced everchanging environment.·
Can work well within a team, however, has to be very self-motivated.
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·
Workwith the Trade Marketing Manager to deliver a marketing strategy that willincrease sales and brand awareness
.·
Working with the
Trade Marketing Manager
to create email campaigns, blogs and socialmedia posts to reflect the marketing strategy.·
To support the Trade Marketing Manager and wider team in thecreation of printed collateral and brochures.·
Managing and updating key business-to-business websites.·
Identify new opportunities for content creation across alldigital platforms.·
Work collaboratively with the wider team and organisation on othermarketing related tasks.·
Work with external agencies, including digital marketing and graphicdesigner agencies to support the marketing strategy.·
Regular reporting on campaign activity and website performance.Essential Skills and Experience:
·
Holds a marketing degree or relevant qualifications.·
Experience within a marketing department would be an advantage.·
Experience of managing and maintaining websites.·
Experience of key social media platforms, especially Instagram, Facebookand LinkedIn.·
Proficient in word, excel and PowerPoint.·
Experience of Design software or Canva would be an advantage.·
Knowledge and understanding of digital principles including SEO and PPC.·
Eagerness to learn new skills and be coached by senior members of theteam.·
Can adapt to a fast-paced everchanging environment.·
Can work well within a team, however, has to be very self-motivated.
#J-18808-Ljbffr