Confidential
Chief Marketing Officer (CMO)
Confidential, Kirkland, Washington, United States, 98034
Chief Marketing Officer (CMO)
About the CompanyLeading provider of real-time traffic data & solutonsIndustryInformation Technology and ServicesTypePrivately Held, VC-backedFounded2005Employees201-500Funding$101-$200 millionCategoriesCrowdsourcingBig DataSEOPublic TransportationMobile AppsTransportationAnalyticsInternet of ThingsInformation Technology & ServicesAutomotiveTechnologyCustom Software & Technical ConsultingSoftware
Specialtiestrafficnavigationtechnologyautonomous drivingautomotivemobile apppublic sectortransportationsoftware developmentBig DataData-as-a-Service (DaaS)Connected CarsSmart CitiesInternet of ThingsAnalyticsparkingretail
Business ClassificationsSAASB2BMobile
About the RoleThe Company is in need of an experienced Chief Marketing Officer (CMO) to lead the development and execution of its global marketing strategy. The successful candidate will be responsible for defining and implementing comprehensive marketing plans that align with the company's objectives, with a primary focus on increasing brand awareness, driving customer acquisition, and strengthening market presence. This role involves overseeing all marketing operations, ensuring brand consistency and quality across the organization, and leading a high-performing team in various marketing functions, including digital marketing, product marketing, and PR. The CMO will also be a key member of the leadership team, contributing to the company's overall vision and strategy.Applicants for the CMO position at the company should have a proven track record in a similar senior-level marketing role within a B2B technology environment, with demonstrable success in developing and executing effective marketing strategies that drive lead generation and revenue growth. The role requires strong analytical skills, the ability to use data-driven insights to optimize marketing performance, and expertise in innovative PR strategies. The ideal candidate will have excellent leadership and communication skills, the ability to influence cross-functionally, and a strategic, analytical mindset. A Bachelor's degree in marketing, business administration, or a related field is required, with an MBA or advanced degree preferred. The CMO will also be expected to manage a marketing budget, build strategic partnerships, and represent the company at industry events globally.Hiring Manager TitlePresident & CEOTravel PercentLess than 10%FunctionsMarketingStrategy
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About the CompanyLeading provider of real-time traffic data & solutonsIndustryInformation Technology and ServicesTypePrivately Held, VC-backedFounded2005Employees201-500Funding$101-$200 millionCategoriesCrowdsourcingBig DataSEOPublic TransportationMobile AppsTransportationAnalyticsInternet of ThingsInformation Technology & ServicesAutomotiveTechnologyCustom Software & Technical ConsultingSoftware
Specialtiestrafficnavigationtechnologyautonomous drivingautomotivemobile apppublic sectortransportationsoftware developmentBig DataData-as-a-Service (DaaS)Connected CarsSmart CitiesInternet of ThingsAnalyticsparkingretail
Business ClassificationsSAASB2BMobile
About the RoleThe Company is in need of an experienced Chief Marketing Officer (CMO) to lead the development and execution of its global marketing strategy. The successful candidate will be responsible for defining and implementing comprehensive marketing plans that align with the company's objectives, with a primary focus on increasing brand awareness, driving customer acquisition, and strengthening market presence. This role involves overseeing all marketing operations, ensuring brand consistency and quality across the organization, and leading a high-performing team in various marketing functions, including digital marketing, product marketing, and PR. The CMO will also be a key member of the leadership team, contributing to the company's overall vision and strategy.Applicants for the CMO position at the company should have a proven track record in a similar senior-level marketing role within a B2B technology environment, with demonstrable success in developing and executing effective marketing strategies that drive lead generation and revenue growth. The role requires strong analytical skills, the ability to use data-driven insights to optimize marketing performance, and expertise in innovative PR strategies. The ideal candidate will have excellent leadership and communication skills, the ability to influence cross-functionally, and a strategic, analytical mindset. A Bachelor's degree in marketing, business administration, or a related field is required, with an MBA or advanced degree preferred. The CMO will also be expected to manage a marketing budget, build strategic partnerships, and represent the company at industry events globally.Hiring Manager TitlePresident & CEOTravel PercentLess than 10%FunctionsMarketingStrategy
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