Prometheus Labs
Marketing and Event Specialist
Prometheus Labs, San Diego, California, United States, 92189
Job DescriptionJob Description
We are seeking a motivated, bright, proactive individual who is highly detail-oriented and interested in joining the team to support innovative testing services that are transforming care for Inflammatory bowel disease and other autoimmune diseases.
SUMMARY
The marketing and event specialist will be responsible for increasing customer awareness and communications in collaboration with marketing, sales, and market access teams. The marketing and event specialist will be responsible for coordinating communications between marketing and the commercial organization along with spearheading the company presence at events in support of commercial activities. This role will cross-functionally support commercial and clinical education. This individual should have a passion for content marketing, branding, event coordination, and digital analytics.
ESSENTIAL DUTIES AND RESPONSIBILITIES
includes the following:
Play a key role in the preparations and scheduling of communications, including managing a promotional calendar; copywriting, creative development, and proofing of patient and HCP materials (print, website, landing pages, email, social, video).
Develop, monitor, and report metrics for marketing campaigns.
Maintain consistency and brand standards. Have a working knowledge of print and digital production.
Manage and improve corporate website including HCP, payer, and patient content.
Collaborate cross-functionally with internal partners (sales, commercial analytics, client services, regulatory, compliance, legal, R&D, market access, etc. to successfully create and implement programs to support commercial.
Manage external vendors and marketing budget to support commercial activities.
Lead coordination and company presence at conferences, speaker programs, educational events, and other events supporting marketing activities. Responsibilities include attendee management, website and print material preparations, on-site logistics, vendor coordination, budget management.
Support logistics, participate, and present at internal commercial meetings including the national sales meeting and training programs.
Communicate plans and performance effectively to senior management.
Support marketing Promotional Review Committee and Laboratory Review Committee processes.
Other duties and responsibilities as assigned.
Ability to travel domestically 5-10%.
**** SUPERVISORY RESPONSIBILITIES
This job has no supervisory responsibilities.
QUALIFICATIONS
To perform this job successfully, an individual must be able to prioritize projects to meet deadlines and perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
EDUCATION and/or EXPERIENCE
A Bachelor's degree preferably in Biological or Health Sciences, Marketing, or Communications is highly desirable. Experience in clinical laboratory, diagnostic or other clinically-related marketing, sales, and/or other supporting commercial roles preferred and may substitute for a Bachelor’s degree.
Strong project management, planning and organizational/time management skills. Preference for individuals with previous trade show and meeting management experience. Proficient with Microsoft Office Suite (particularly Word, PowerPoint, and Excel). Experience with Pardot, Salesforce, html, Adobe InDesign. WordPress, LinkedIn, Twitter, Google Analytics desired. Proven experience in mastering new software applications.
LANGUAGE/COMMUNICATION SKILLS
Proven and effective interpersonal communication skills with a demonstrated ability to interact with customers and colleagues in a positive, friendly, and professional manner. Excellent communication skills.
REASONING ABILITY
Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists.
CERTIFICATES, LICENSES, REGISTRATIONS
None required.
PHYSICAL DEMANDS
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is regularly required to sit and talk or hear. The employee frequently is required to use hands to finger, handle, or feel. The employee is occasionally required to stand, walk, and reach with hands and arms. The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, and ability to adjust focus.
WORK ENVIRONMENT
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
All qualified applicants are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status or other protected class.
We are seeking a motivated, bright, proactive individual who is highly detail-oriented and interested in joining the team to support innovative testing services that are transforming care for Inflammatory bowel disease and other autoimmune diseases.
SUMMARY
The marketing and event specialist will be responsible for increasing customer awareness and communications in collaboration with marketing, sales, and market access teams. The marketing and event specialist will be responsible for coordinating communications between marketing and the commercial organization along with spearheading the company presence at events in support of commercial activities. This role will cross-functionally support commercial and clinical education. This individual should have a passion for content marketing, branding, event coordination, and digital analytics.
ESSENTIAL DUTIES AND RESPONSIBILITIES
includes the following:
Play a key role in the preparations and scheduling of communications, including managing a promotional calendar; copywriting, creative development, and proofing of patient and HCP materials (print, website, landing pages, email, social, video).
Develop, monitor, and report metrics for marketing campaigns.
Maintain consistency and brand standards. Have a working knowledge of print and digital production.
Manage and improve corporate website including HCP, payer, and patient content.
Collaborate cross-functionally with internal partners (sales, commercial analytics, client services, regulatory, compliance, legal, R&D, market access, etc. to successfully create and implement programs to support commercial.
Manage external vendors and marketing budget to support commercial activities.
Lead coordination and company presence at conferences, speaker programs, educational events, and other events supporting marketing activities. Responsibilities include attendee management, website and print material preparations, on-site logistics, vendor coordination, budget management.
Support logistics, participate, and present at internal commercial meetings including the national sales meeting and training programs.
Communicate plans and performance effectively to senior management.
Support marketing Promotional Review Committee and Laboratory Review Committee processes.
Other duties and responsibilities as assigned.
Ability to travel domestically 5-10%.
**** SUPERVISORY RESPONSIBILITIES
This job has no supervisory responsibilities.
QUALIFICATIONS
To perform this job successfully, an individual must be able to prioritize projects to meet deadlines and perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
EDUCATION and/or EXPERIENCE
A Bachelor's degree preferably in Biological or Health Sciences, Marketing, or Communications is highly desirable. Experience in clinical laboratory, diagnostic or other clinically-related marketing, sales, and/or other supporting commercial roles preferred and may substitute for a Bachelor’s degree.
Strong project management, planning and organizational/time management skills. Preference for individuals with previous trade show and meeting management experience. Proficient with Microsoft Office Suite (particularly Word, PowerPoint, and Excel). Experience with Pardot, Salesforce, html, Adobe InDesign. WordPress, LinkedIn, Twitter, Google Analytics desired. Proven experience in mastering new software applications.
LANGUAGE/COMMUNICATION SKILLS
Proven and effective interpersonal communication skills with a demonstrated ability to interact with customers and colleagues in a positive, friendly, and professional manner. Excellent communication skills.
REASONING ABILITY
Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists.
CERTIFICATES, LICENSES, REGISTRATIONS
None required.
PHYSICAL DEMANDS
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is regularly required to sit and talk or hear. The employee frequently is required to use hands to finger, handle, or feel. The employee is occasionally required to stand, walk, and reach with hands and arms. The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, and ability to adjust focus.
WORK ENVIRONMENT
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
All qualified applicants are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status or other protected class.