Poudre School District
Executive Director Of Communications
Poudre School District, Fort Collins, Colorado, us, 80523
Information specific to this position:
Pay Range: $136,868 - $175,876 - based on qualifications and experience*
Percentage: 100%
Work calendar days: 260
Duration of position: Ongoing
Benefits include: Health insurance, dental insurance, life insurance, PERA retirement, paid time off, short and long term disability, access to employee walk-in clinic, as well as other optional benefit elections.
SUMMARY:
Plan, organize, and direct the operations and activities of district communications, including public relations, strategic communications, marketing and awareness activities to enhance community understanding of Poudre School District's mission, goals, objectives, services and activities. Direct media relations, strategic publications, video production, website, graphic design, social media, crisis communications, public engagement, and community outreach. Advise and support the Superintendent, Board of Education, and district staff regarding internal and external communications and media relations. Report to t
JOB TASKS:
Provide advice and counsel to the Superintendent and Chief of Staff on district-wide initiatives including forecasting potential ramifications, implications and unintended consequences where improper handling could have adverse impacts on the District. Provide advice and counsel to the Board of Education, leadership team and cabinet. Provide proactive strategic support and problem solving to district leadership to position the District in the most favorable position within the community and marketplace.
Develop and implement high-quality public relations and marketing programs that effectively promote the District and its services. Direct strategic internal and external communication plans and activities. Provide leadership and training to district staff related to effective communications and marketing. Develop and implement marketing and branding strategies.
Provide strategic leadership in media relations and crisis communications. Member of the District's Crisis Response Team. Direct training for district leadership and staff in support of communicating the District's key messages. When appropriate, serve as spokesperson for the District. Coordinate/train other members of Communications Department to support crisis communications, as needed.
Implement comprehensive public relations and engagement plans centered on building relationships with external and internal, targeted audiences to shape public opinion and behaviors in support of the District and its initiatives. Listen to and analyze the concerns of the public.
Provide leadership to the communications staff and functions including overseeing public relations, marketing, strategic publications, graphic design, social media, video production, and the District's website. Conduct research on and incorporate cutting edge interactive formats to best engage internal and external audiences.
Coordinate and attend special events for recognition of the accomplishments of district staff, students, and community partners. Attend all Board of Education meetings.
Attend district-wide meetings/events, school-based meetings/events, and community meetings/events to gather and disseminate information about the District.
Assure compliance with applicable laws and regulations regarding disclosure of public information, financial, operational and academic accountability. Conduct research and collect data necessary to effectively report on progress on Board monitoring reports.
Perform other duties as assigned.
EDUCATION, EXPERIENCE AND LICENSES REQUIRED:
Bachelor's degree required in Communications, Public Relations, Marketing or Journalism. A Masters Degree or MBA preferred. Accreditation in public relations through a national professional association.
Minimum seven years of senior level experience in public relations, communications, marketing, or journalism
Questions regarding this posting can be directed to talent@psdschools.org
Pay Range: $136,868 - $175,876 - based on qualifications and experience*
Percentage: 100%
Work calendar days: 260
Duration of position: Ongoing
Benefits include: Health insurance, dental insurance, life insurance, PERA retirement, paid time off, short and long term disability, access to employee walk-in clinic, as well as other optional benefit elections.
SUMMARY:
Plan, organize, and direct the operations and activities of district communications, including public relations, strategic communications, marketing and awareness activities to enhance community understanding of Poudre School District's mission, goals, objectives, services and activities. Direct media relations, strategic publications, video production, website, graphic design, social media, crisis communications, public engagement, and community outreach. Advise and support the Superintendent, Board of Education, and district staff regarding internal and external communications and media relations. Report to t
JOB TASKS:
Provide advice and counsel to the Superintendent and Chief of Staff on district-wide initiatives including forecasting potential ramifications, implications and unintended consequences where improper handling could have adverse impacts on the District. Provide advice and counsel to the Board of Education, leadership team and cabinet. Provide proactive strategic support and problem solving to district leadership to position the District in the most favorable position within the community and marketplace.
Develop and implement high-quality public relations and marketing programs that effectively promote the District and its services. Direct strategic internal and external communication plans and activities. Provide leadership and training to district staff related to effective communications and marketing. Develop and implement marketing and branding strategies.
Provide strategic leadership in media relations and crisis communications. Member of the District's Crisis Response Team. Direct training for district leadership and staff in support of communicating the District's key messages. When appropriate, serve as spokesperson for the District. Coordinate/train other members of Communications Department to support crisis communications, as needed.
Implement comprehensive public relations and engagement plans centered on building relationships with external and internal, targeted audiences to shape public opinion and behaviors in support of the District and its initiatives. Listen to and analyze the concerns of the public.
Provide leadership to the communications staff and functions including overseeing public relations, marketing, strategic publications, graphic design, social media, video production, and the District's website. Conduct research on and incorporate cutting edge interactive formats to best engage internal and external audiences.
Coordinate and attend special events for recognition of the accomplishments of district staff, students, and community partners. Attend all Board of Education meetings.
Attend district-wide meetings/events, school-based meetings/events, and community meetings/events to gather and disseminate information about the District.
Assure compliance with applicable laws and regulations regarding disclosure of public information, financial, operational and academic accountability. Conduct research and collect data necessary to effectively report on progress on Board monitoring reports.
Perform other duties as assigned.
EDUCATION, EXPERIENCE AND LICENSES REQUIRED:
Bachelor's degree required in Communications, Public Relations, Marketing or Journalism. A Masters Degree or MBA preferred. Accreditation in public relations through a national professional association.
Minimum seven years of senior level experience in public relations, communications, marketing, or journalism
Questions regarding this posting can be directed to talent@psdschools.org