Marketing Manager

JOB REQUIREMENTS: Job Summary: The Department of Animal and Dairy Sciences is seeking a motivated and results-driven individual to join our team to serve our growing USDA plant within the MSABD (Meat Science and Animal Biologics Discovery) team and be on the front lines of implementing marketing initiatives. As the Marketing Manager, you will lead marketing strategy and projects for the USDA Meat Processing facility including developing and implementing marketing campaigns and working with other businesses to promote and sell products that are produced here. The primary role of this position would be to promote the USDA plant located on the UW-Madison campus As a Marketing Manager, you will establish and maintain partner relationships, serving as a primary point of contact for marketing. This position will collaborate with subject matter experts in MSABD and specifically the Meat Processing facility including the Research Program Manager and the Retail Operations Manager of Varsity Meats. This position would attend trade shows and conferences and be actively involved in industry events. This position would enhance the social media presence and brand awareness of the products that the USDA plant produces. This position will also host campus events and tours all while being able to help educate customers. Responsibilities: Contributes to the development of marketing strategy and oversees implementation of marketing plans, projects, and campaigns. May supervise personnel within a work unit marketing team. 25% Develops operational plans in support of marketing projects and campaigns including staffing and resource allocation, and oversees execution of operations that adhere to deadlines and budgets 15% Segments audiences, identifies marketing opportunities, evaluates competition, integrates marketing tactics, and measures marketing program results 35% Develops, edits, monitors, and provides feedback on content 20% Oversees creative development and project management processes for marketing activities 5% Video development for building tour support and presentations Institutional Statement on Diversity: Diversity is a source of strength, creativity, and innovation for... For full info follow application link. The University of Wisconsin-Madison is an Equal Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to, including but not limited to, race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, disability, or status as a protected veteran and other bases as defined by federal regulations and UW System policies. We promote excellence through diversity and encourage all qualified individuals to apply. If you need to request an accommodation because of a disability, you can find information about how to make a request at the following website: https://employeedisabilities.wisc.edu/disability-accommodation-information-for-applicants/ ***** APPLICATION INSTRUCTIONS: Apply Online: ipc.us/t/CCBD64C1FEBA4B40