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Dentsu

Associate Director, Mobile App Marketing

Dentsu, Chicago, Illinois, United States, 60290


Employer Industry:

Marketing and Advertising

Is this the next step in your career Find out if you are the right candidate by reading through the complete overview below.Why consider this job opportunity:Salary range up to $110,400A comprehensive benefits package including medical, dental, vision, 401(k) matching, and paid time offOpportunity for career advancement and growth within a global organizationFlexibility to work remotely from anywhere in the U.S.Engage in innovative mobile app marketing strategies that make a significant impact on client growthWhat to Expect (Job Responsibilities):Develop and oversee the overall strategy for mobile app campaign management in collaboration with the performance marketing teamsLead growth marketing strategies and manage campaign execution for the mobile app to increase installs, users, and revenueImplement and manage multi-channel marketing tactics, including SEM and paid advertising across various platformsAnalyze campaign performance and optimize marketing strategies based on data-driven insightsGain in-depth knowledge of clients' businesses to align marketing strategies with their goals and market conditionsWhat is Required (Qualifications):4-6+ years of experience managing mobile app performance marketing campaignsProven track record of delivering customer acquisition growth and optimizing mobile app metricsKnowledge of performance marketing trends and market development in the mobile app spaceExperience collaborating with channel teams including Paid Search, Display Media, and Social MediaProficient in leading app analytic tools such as Google Analytics and AdjustHow to Stand Out (Preferred Qualifications):Hands-on experience managing direct response and branded campaigns across various verticalsFamiliarity with additional app analytic tools like Localytics and SensorTowerAt Talentify, we prioritize candidate privacy and champion equal-opportunity employment. Central to our mission is our partnership with companies that share this commitment. We aim to foster a fair, transparent, and secure hiring environment for all. If you encounter any employer not adhering to these principles, please bring it to our attention immediately.

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