Spot & Tango
Content Marketing Associate
Spot & Tango, Long Island City, New York, United States, 11101
Who We Are
Qualifications, skills, and all relevant experience needed for this role can be found in the full description below.
Spot & Tango is an innovative pet health & wellness brand that delivers personalized meal plans on a subscription basis. Our recipes are developed by leading animal nutritionists, and are made with only real, human-grade ingredients... and nothing artificial! We have lofty goals (to make every dog in the country healthier, and every pet parent happier!) and we are looking for the right people to help us get there. This is an exciting opportunity to join a VC-backed, high-growth, e-commerce startup and have an outsized impact in an extremely fast-paced environment. Plus, you get to think about dogs all day!
Who You Are
A talented and driven brand content marketer, excited to tell stories in a creative and compelling manner. You’re a creator with a passion for brand building and an intuitive sense of tone, messaging, and imagery and how those contribute to storytelling. You are a skilled social media marketer with extensive experience across channels and can effectively lead teams to produce content against timelines. You are a multi-tasker with an ability to think strategically about how to grow reach and improve engagement while ensuring meticulous daily execution.
ResponsibilitiesSocial Media Management: Manage social content and performance across channels. Be responsible for the quality of output while working with content creators. Apply a data-driven approach to identifying opportunities and derive insights from tests. Ensure messaging is on-brand while constantly developing new angles that can push social presence to new heights.Social Media Expansion: Develop growth strategy in nascent channels, e.g. TikTok, Pinterest, Snapchat, Threads, Linkedin. Articulate the role of the channel and develop specific tactics to drive growth.What The Pup/Blog Management: Be editor and product owner for our blog, What the Pup. Manage content creators to publish a range of articles that meet target tones and content needs 3-4 times a week. Own newsletter growth strategy and content.Copywriting/Design: Support creative copywriting and design needs more broadly across e-mail, landing pages, packaging etc. Manage external copywriter(s) to ensure they understand best practice, brand guidelines and specific tasks.PR: Work with external agency to develop and execute PR plan to gain earned media.Requirements2+ years experience in content / social media marketing.Extensive experience across Instagram, Facebook and one of TikTok, Twitter, Snap, Pinterest.Artful copywriter with keen sense of design and ability to manage consistent aesthetic.Creative storyteller.Basic design capabilities, e.g. Photoshop, Figma to be able to design feeds if needed.Other InformationHybrid Model Work Week (M/W/Th in office), 401k matching, medical and dental healthcare coverage, FSA, and unlimited PTO.Culture: Fast-paced, highly mission-driven atmosphere in a casual, laid-back environment.We are unable to sponsor visas or work permits at this stage. Applicants must have the right to work in the United States.Spot & Tango is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
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Qualifications, skills, and all relevant experience needed for this role can be found in the full description below.
Spot & Tango is an innovative pet health & wellness brand that delivers personalized meal plans on a subscription basis. Our recipes are developed by leading animal nutritionists, and are made with only real, human-grade ingredients... and nothing artificial! We have lofty goals (to make every dog in the country healthier, and every pet parent happier!) and we are looking for the right people to help us get there. This is an exciting opportunity to join a VC-backed, high-growth, e-commerce startup and have an outsized impact in an extremely fast-paced environment. Plus, you get to think about dogs all day!
Who You Are
A talented and driven brand content marketer, excited to tell stories in a creative and compelling manner. You’re a creator with a passion for brand building and an intuitive sense of tone, messaging, and imagery and how those contribute to storytelling. You are a skilled social media marketer with extensive experience across channels and can effectively lead teams to produce content against timelines. You are a multi-tasker with an ability to think strategically about how to grow reach and improve engagement while ensuring meticulous daily execution.
ResponsibilitiesSocial Media Management: Manage social content and performance across channels. Be responsible for the quality of output while working with content creators. Apply a data-driven approach to identifying opportunities and derive insights from tests. Ensure messaging is on-brand while constantly developing new angles that can push social presence to new heights.Social Media Expansion: Develop growth strategy in nascent channels, e.g. TikTok, Pinterest, Snapchat, Threads, Linkedin. Articulate the role of the channel and develop specific tactics to drive growth.What The Pup/Blog Management: Be editor and product owner for our blog, What the Pup. Manage content creators to publish a range of articles that meet target tones and content needs 3-4 times a week. Own newsletter growth strategy and content.Copywriting/Design: Support creative copywriting and design needs more broadly across e-mail, landing pages, packaging etc. Manage external copywriter(s) to ensure they understand best practice, brand guidelines and specific tasks.PR: Work with external agency to develop and execute PR plan to gain earned media.Requirements2+ years experience in content / social media marketing.Extensive experience across Instagram, Facebook and one of TikTok, Twitter, Snap, Pinterest.Artful copywriter with keen sense of design and ability to manage consistent aesthetic.Creative storyteller.Basic design capabilities, e.g. Photoshop, Figma to be able to design feeds if needed.Other InformationHybrid Model Work Week (M/W/Th in office), 401k matching, medical and dental healthcare coverage, FSA, and unlimited PTO.Culture: Fast-paced, highly mission-driven atmosphere in a casual, laid-back environment.We are unable to sponsor visas or work permits at this stage. Applicants must have the right to work in the United States.Spot & Tango is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
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