Pager
Associate Product Marketing Manager New Toronto
Pager, San Francisco, California, United States, 94199
PagerDuty empowers teams of all kinds to do the critical work that moves business forward through the PagerDuty Operations Cloud.
Do you have the following skills, experience and drive to succeed in this role Find out below.PagerDuty is seeking an Associate Product Marketing Manager to join our diverse, customer-focused team! In this role, you will focus on developing go-to-market strategies for products that are part of the PagerDuty Operations Cloud. This is an exciting opportunity to help shape the external-facing efforts for PagerDuty products and features. The ideal candidate will have a strong background in B2B marketing, preferably in software and cloud technologies, and a proven track record in driving successful marketing strategies.PagerDuty is a flexible, hybrid workplace. We embrace and encourage in-person working as an integral part of our culture. This role is expected to come into our Toronto office once per week, so you can thrive in your new role and fully embrace being a Dutonian!KEY RESPONSIBILITIESDevelop clear and compelling product positioning and messaging that differentiates the PagerDuty Operations Cloud and product area.Create effective sales training materials and operationalize enablement, making it easy for sales to understand our product offerings, key positioning, and marketing efforts.Build deep expertise for target personas, markets and customer segments.Provide competitive intelligence and analysis to inform marketing strategies, product roadmaps, and sales enablement efforts.Take responsibility for Tier 3 launch development and execution of go-to-market plans and own monthly customer-centric product communications.Assist in the development of content for routine moments (product updates, industry event support) and larger impact moments (SKO, Summit) and industry event messaging.Shadow customer and partner briefings, analyst engagements.Support the creation and execution of demand generation campaigns, including email marketing, content marketing, social media, and webinars.Collaborate with the content team to develop engaging and informative content (blogs, white papers, etc.) that addresses customer solutions and showcases product value.BASIC QUALIFICATIONS2+ years of Product Marketing, Solution Engineering, Sales, or Go-To-Market background working with technical products in close collaboration with the field, customer success, product, partners, and other stakeholders.1+ year experience in B2B SAAS.Demonstrated ability to collaborate, project manage, and execute with cross-functional teams.PREFERRED QUALIFICATIONS1+ year of hands-on product marketing experience building a range of GTM assets, including compelling sales plays and enablement materials, succinct slide pitch-decks, demo videos, and event/webinar content.Strong written and verbal communication skills for both internal and external audiences.Solid project management skills with the ability to handle multiple projects simultaneously.Creative thinking and problem-solving abilities.Strong attention to detail and organizational skills.Understanding of complex enterprise sales cycles.The base salary range for this position is 87,000 - 122,000 CAD. This role may also be eligible for bonus, commission, equity, and/or benefits.Our base salary ranges are determined by role, level, and location. The range reflects the minimum and maximum base salary we expect to pay newly hired employees for the position. Within the range, we determine pay for an individual based on a number of factors including market location, job-related knowledge, skills/competencies, and experience.Apply anyway! We extend opportunities to a broad array of candidates, including those with diverse workplace experiences and backgrounds. Whether you're new to the corporate world, returning to work after a gap in employment, or simply looking to take the next step in your career path, we are excited to connect with you.About PagerDutyPagerDuty, Inc. (NYSE:PD) is a global leader in digital operations management. The PagerDuty Operations Cloud revolutionizes how critical work gets done. Customers rely on the PagerDuty Operations Cloud to compress costs, accelerate productivity, win revenue, sustain seamless digital experiences, and earn customer trust. More than half of the Fortune 500 and more than two thirds of the Fortune 100 trust PagerDuty including Cisco, Cox Automotive, DoorDash, Electronic Arts, Genentech, Shopify, Zoom, and more.PagerDuty is committed to creating a diverse environment and is an equal opportunity employer. PagerDuty does not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, parental status, veteran status, or disability status.
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Do you have the following skills, experience and drive to succeed in this role Find out below.PagerDuty is seeking an Associate Product Marketing Manager to join our diverse, customer-focused team! In this role, you will focus on developing go-to-market strategies for products that are part of the PagerDuty Operations Cloud. This is an exciting opportunity to help shape the external-facing efforts for PagerDuty products and features. The ideal candidate will have a strong background in B2B marketing, preferably in software and cloud technologies, and a proven track record in driving successful marketing strategies.PagerDuty is a flexible, hybrid workplace. We embrace and encourage in-person working as an integral part of our culture. This role is expected to come into our Toronto office once per week, so you can thrive in your new role and fully embrace being a Dutonian!KEY RESPONSIBILITIESDevelop clear and compelling product positioning and messaging that differentiates the PagerDuty Operations Cloud and product area.Create effective sales training materials and operationalize enablement, making it easy for sales to understand our product offerings, key positioning, and marketing efforts.Build deep expertise for target personas, markets and customer segments.Provide competitive intelligence and analysis to inform marketing strategies, product roadmaps, and sales enablement efforts.Take responsibility for Tier 3 launch development and execution of go-to-market plans and own monthly customer-centric product communications.Assist in the development of content for routine moments (product updates, industry event support) and larger impact moments (SKO, Summit) and industry event messaging.Shadow customer and partner briefings, analyst engagements.Support the creation and execution of demand generation campaigns, including email marketing, content marketing, social media, and webinars.Collaborate with the content team to develop engaging and informative content (blogs, white papers, etc.) that addresses customer solutions and showcases product value.BASIC QUALIFICATIONS2+ years of Product Marketing, Solution Engineering, Sales, or Go-To-Market background working with technical products in close collaboration with the field, customer success, product, partners, and other stakeholders.1+ year experience in B2B SAAS.Demonstrated ability to collaborate, project manage, and execute with cross-functional teams.PREFERRED QUALIFICATIONS1+ year of hands-on product marketing experience building a range of GTM assets, including compelling sales plays and enablement materials, succinct slide pitch-decks, demo videos, and event/webinar content.Strong written and verbal communication skills for both internal and external audiences.Solid project management skills with the ability to handle multiple projects simultaneously.Creative thinking and problem-solving abilities.Strong attention to detail and organizational skills.Understanding of complex enterprise sales cycles.The base salary range for this position is 87,000 - 122,000 CAD. This role may also be eligible for bonus, commission, equity, and/or benefits.Our base salary ranges are determined by role, level, and location. The range reflects the minimum and maximum base salary we expect to pay newly hired employees for the position. Within the range, we determine pay for an individual based on a number of factors including market location, job-related knowledge, skills/competencies, and experience.Apply anyway! We extend opportunities to a broad array of candidates, including those with diverse workplace experiences and backgrounds. Whether you're new to the corporate world, returning to work after a gap in employment, or simply looking to take the next step in your career path, we are excited to connect with you.About PagerDutyPagerDuty, Inc. (NYSE:PD) is a global leader in digital operations management. The PagerDuty Operations Cloud revolutionizes how critical work gets done. Customers rely on the PagerDuty Operations Cloud to compress costs, accelerate productivity, win revenue, sustain seamless digital experiences, and earn customer trust. More than half of the Fortune 500 and more than two thirds of the Fortune 100 trust PagerDuty including Cisco, Cox Automotive, DoorDash, Electronic Arts, Genentech, Shopify, Zoom, and more.PagerDuty is committed to creating a diverse environment and is an equal opportunity employer. PagerDuty does not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, parental status, veteran status, or disability status.
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