NIKE
Director, Sports Marketing, NA Fitness
NIKE, Beaverton, Oregon, us, 97078
Become a Part of the NIKE, Inc. Team
NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and innovators. At Nike, it’s about each person bringing skills and passion to a challenging and constantly evolving game!
Nike exists to innovate and serve athletes. Nike Sports Marketing professionals provide the vital linkage between the company and Nike-sponsored athletes, clubs and federations worldwide. Sports Marketing employees partner with premier athletes to collect insights about existing and future products, gather inspirational stories about sport, and nurture long-term relationships between the athletes and the company. The team develops and implements Sports Marketing strategies, obtains endorsements and licensing agreements, and provides meaningful services & experiences to the best athletes on the planet.
Who we are looking for
We’re looking for a Director of NA Fitness who will bring passion and experience to lead the NA Fitness team, including the overall Trainer partnerships strategy and service model. They will understand how to best connect our diverse roster of Trainers into Nike’s Brand, Business and Purpose functions to drive value for both the Trainer and Nike. They will be able to successfully navigate the Nike matrix with strong cross-functional relationships and innovative thinking. The candidate should be a motivated and experienced team leader who is thoughtful, proactive, and collaborative.
What you will work on
If this is you, you’ll be responsible for but not limited to:
Deliver an overall strategic Trainer vision for North America with an emphasis on building a diverse and dynamic portfolio to connect with Nike’s NYC & LA fitness consumers
Manage the strategic plan and resourcing needs for NA Fitness.
Leverage knowledge of Sports Marketing functional tools and expertise to create a competitive offering and service model for Trainers.
Create efficiencies with Brand & Athlete Experience SM teammates to elevate the Trainer experience and support City Reps.
Lead Geo-wide Trainer moments, such as the NA Trainer Exchange.
Facilitate contract management for Trainers, in partnership with Legal.
Provide visibility and access to the Trainer roster for key cross-functional teammates, while maintaining the integrity Sports Marketing relationships.
Elevate the insights and feedback from the City Reps and Trainers to ensure Nike is keeping its finger on the pulse of fitness in our key cities.
Develop programs to demonstrate the scale and authenticity of our Trainer roster, such as product feedback and content needs.
Who you will work with
You will be reporting to the Sr. Director of NA Women’s Sports Marketing, while managing the LA and NYC Fitness Reps and the NA Fitness Specialist. You will work closely with Brand and Sports Marketing leadership to ensure that strategy and resources serve the brand and business. While your main focus is North America, you will also partner with City and Global teammates.
What you bring
Bachelor's degree or higher in Business, Marketing, Sport/Fitness or combination of relevant education, experience and training.
Minimum of 8 years of experience in a related field
Demonstrated ability to collaborate with a wide range of partners across cultures, ranges of ability, genders, ethnicities, and races
Experience managing a team of high-performers through fast-paced change and ambiguity.
Experience influencing leadership, teams and functional counterparts to get results in a balanced way.
Excellent verbal and written communication skills including: meeting facilitation and presentation
Expertise and/or passion for Fitness and Wellness.
Ability to travel (up to) 20%
NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, protected veteran status, or disability. NIKE is committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the employment process, please call +1 503-671-4156 and let us know the nature of your request, your location and your contact information.
NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and innovators. At Nike, it’s about each person bringing skills and passion to a challenging and constantly evolving game!
Nike exists to innovate and serve athletes. Nike Sports Marketing professionals provide the vital linkage between the company and Nike-sponsored athletes, clubs and federations worldwide. Sports Marketing employees partner with premier athletes to collect insights about existing and future products, gather inspirational stories about sport, and nurture long-term relationships between the athletes and the company. The team develops and implements Sports Marketing strategies, obtains endorsements and licensing agreements, and provides meaningful services & experiences to the best athletes on the planet.
Who we are looking for
We’re looking for a Director of NA Fitness who will bring passion and experience to lead the NA Fitness team, including the overall Trainer partnerships strategy and service model. They will understand how to best connect our diverse roster of Trainers into Nike’s Brand, Business and Purpose functions to drive value for both the Trainer and Nike. They will be able to successfully navigate the Nike matrix with strong cross-functional relationships and innovative thinking. The candidate should be a motivated and experienced team leader who is thoughtful, proactive, and collaborative.
What you will work on
If this is you, you’ll be responsible for but not limited to:
Deliver an overall strategic Trainer vision for North America with an emphasis on building a diverse and dynamic portfolio to connect with Nike’s NYC & LA fitness consumers
Manage the strategic plan and resourcing needs for NA Fitness.
Leverage knowledge of Sports Marketing functional tools and expertise to create a competitive offering and service model for Trainers.
Create efficiencies with Brand & Athlete Experience SM teammates to elevate the Trainer experience and support City Reps.
Lead Geo-wide Trainer moments, such as the NA Trainer Exchange.
Facilitate contract management for Trainers, in partnership with Legal.
Provide visibility and access to the Trainer roster for key cross-functional teammates, while maintaining the integrity Sports Marketing relationships.
Elevate the insights and feedback from the City Reps and Trainers to ensure Nike is keeping its finger on the pulse of fitness in our key cities.
Develop programs to demonstrate the scale and authenticity of our Trainer roster, such as product feedback and content needs.
Who you will work with
You will be reporting to the Sr. Director of NA Women’s Sports Marketing, while managing the LA and NYC Fitness Reps and the NA Fitness Specialist. You will work closely with Brand and Sports Marketing leadership to ensure that strategy and resources serve the brand and business. While your main focus is North America, you will also partner with City and Global teammates.
What you bring
Bachelor's degree or higher in Business, Marketing, Sport/Fitness or combination of relevant education, experience and training.
Minimum of 8 years of experience in a related field
Demonstrated ability to collaborate with a wide range of partners across cultures, ranges of ability, genders, ethnicities, and races
Experience managing a team of high-performers through fast-paced change and ambiguity.
Experience influencing leadership, teams and functional counterparts to get results in a balanced way.
Excellent verbal and written communication skills including: meeting facilitation and presentation
Expertise and/or passion for Fitness and Wellness.
Ability to travel (up to) 20%
NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, protected veteran status, or disability. NIKE is committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the employment process, please call +1 503-671-4156 and let us know the nature of your request, your location and your contact information.