Marketing Manager

Job DescriptionThe

Marketing Manager

translates category and new product plans into brand marketing plans that drive promotion and demand creation for Remington products; primary point of contact and project manager on execution of campaigns and marketing materials.This position reports to the Marketing Director and is based out of our

Lonoke, Arkansas

office.As the Marketing Manager, you will have an opportunity to:Help build creative capability and “voice of Remington” through internal and external resourcesWork with Director of Marketing to set expectations and guidelines for marketing plan execution (plan templates and approval process)Assist Director in producing creative assets working with external agencies and as well as internal creative partners. Help lead external contact captures and teams as internal brand expertEstablish and track reporting metrics to communicate progress and successes of initiatives to business unit leadershipDevelop brand and product plans to set strategy for promotion of priority products to build consumer awareness, penetrate markets and build demand to pull product off the shelfWork with centralized marketing functions: ecommerce, media, PR, conservation, insights and events to ensure Remington brand has a strong and unique voiceCoordinate with trade marketing to align brand plans with sales account activity and timingInterface with product management and engineering teams to coordinate new product launches and marketing materialsHelp support internal team partners: graphic design, social media managementManage content and product information on brand’s websites, working with the ecommerce and web development teamsManagement of marketing materials: advertising, brochures, websites, social media, promotions, packaging and in-store signage to Win at Retail supporting core products (ammunition) as well as Remington accessories and licensed partnersManage execution of brand positioning, messaging development, written style guide and guardrailsHelp create, update and share master calendar of marketing activitiesCapture competitive brand and product promotion activity to share with the organization and inform marketing strategiesHelp represent Remington at select consumer events and in the local communityYou Have/are1-3+ years marketing experienceBachelors degree in related field such as business, marketing, communications, public relations, etcExperience managing or creating marketing plans, deliverables and contentDigital marketing experience or understanding in areas such as email marketing, SEO, social mediaeCommerce, website management, salesforce marketing cloud experience preferredHighly organizedExceptional writing and communication skillsAbility to work cross functionally with multiple internal and external partnersFamiliarity and passion for hunting and shooting sports or willingness to learnWe offer a highly competitive salary, comprehensive benefits including: medical and dental, vision, disability and life insurance, 401K, PTO, tuition reimbursement, gear discounts and the ability to add value to an exciting mission!Equal Opportunity Employer Minorities/Females/Protected Veteran/Disabled

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