Aftermarket Marketing Coordinator

DescriptionJob Summary:The Marketing Coordinator is responsible for ensuring the strategic alignment between the organization’s goals and the development of marketing campaigns, materials, initiatives, and strategies. This role requires a deep understanding of the automotive aftermarket for the USA.The Marketing Coordinator will report directly to the Aftermarket Marketing Manager.Job Responsibilities:MARKETING CAMPAIGNS AND MATERIALSLead projects and develop marketing campaigns, brand collateral, and long-term strategiesProduct Build Sheets: Specs for how to label, neutralize, package, and ship our productsIn-box documents: warranty booklets, notices, tags, stickers, etc.Collaboration with QA on quality issuesAll graphics for shows and events, presentations, catalogs, social media, websites, etc.Marketing Collateral: Buyer’s Guides, Tri-folds, flyers, catalogs, etc.Fulfilling Marketing Collateral Requests.Marketing copy for Hitachi Astemo and customer websitesWebsite Updates: updating images, landing pages, and image/graphic assetsAds/flyers: customer and corporateCollaboration on videosNewsletter collaborationEVENTSPlan, coordinate, and attend AAPEX/SEMADesign/coordination/creation of tradeshow assets: Visual displaysTradeshow asset management and creation: managing current assets, shipping coordination of assets, creation of new assets, etc.Capture trade event imageryOtherManage and assign UPCsProduct and Shipping specs (weights and dims)Products/Packaging: 360° spin sets and stillsMaintain Image standardsArtwork creationKnowledge, Skills and Abilities:Graphic design experience desirable: Adobe InDesign, Photoshop, IllustratorExceptional writing, editing, proofreading, and research skillsMS Office proficient, Excel and PowerPointStrong interpersonal skillsEducation:

Bachelor’s degree in Marketing / Communication / Public Relations / Business or a related discipline. Automotive Technology certifications a plus but not required.Experience:

4 - 6 years of marketing, consulting, and/or agency experience.Supervisory Responsibilities:

N/AWorking conditions:Working in an office environment, with potential exposure to manufacturing and/or warehouse locations. Hybrid Work week.Travel: No Travel requirements.Equal Opportunity Employer (EOE) - Females/Minorities/Protected Veterans/Individuals with DisabilitiesIf you need a reasonable accommodation to apply for a job at Hitachi, please send the nature of request and contact information to

jobs@hitachi-automotive.us . Queries other than accommodation requests will not be responded to.

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