Cencora
Marketing Manager
Cencora, Houston, Texas, United States,
Our team members are at the heart of everything we do. At Cencora, we are united in our responsibility to create healthier futures, and every person here is essential to us being able to deliver on that purpose. If you want to make a difference at the center of health, come join our innovative company and help us improve the lives of people and animals everywhere. Apply today!
What you will be doing
Reporting directly to the Senior Director of Marketing, the Marketing Manager plays a pivotal role in crafting and executing our dynamic marketing strategy. From shaping key messages to driving impactful campaigns, website content, and marketing materials, you will be at the forefront of our marketing initiatives. Harnessing industry insights through proactive engagement with internal and external stakeholders, you will craft customer messaging that resonates with our core values and develop strategies to support renewal marketing efforts. As a key player in our go-to-market strategy, you will influence critical areas of our business and support our key distribution businesses. If you are ready to make a tangible impact and be part of a team that drives innovation and growth, this role is your gateway to shaping the future of marketing excellence at Cencora!
Assume a marketing role to develop campaign plans, marketing content, and related materials for the SPS segment.Organize project plans and manage deliverables to ensure milestones are met.Develop marketing strategies and deliverables that support and align with key strategic partners and renewal timelines.Work closely with the digital marketing team to execute the use of web, SEO, and display advertising campaigns and for measuring and reporting on performance.Keep abreast of industry issues, market dynamics, and competitor moves as well as outside trends so that content is relevant and exhibits insights of the healthcare and drug distribution industry, relevant policy/government affairs updates, and general business dynamics.Develop content that is aligned with our strategic direction and core principles and exhibits an appreciation for the level of understanding of its various audiences in architecting and executing content development and deliverables.Work closely with segment marketing counterparts, particularly across our growth and reputation marketing, for support and execution of strategic plan to ensure all communications and content are aligned and optimized for all channels of content, paid media, digital and social media marketing, video, sales tools/collateral, print and in-person.Work collaboratively with stakeholder departments, particularly sales teams aligned to distribution businesses, and across all human health segments to ensure a consistent message across channels and alignment of account outreach.Maintain an ongoing analysis of communications and content performance and recommendations based on those results.Seamlessly manage multiple projects with competing priorities and where needed to gather and evaluate the feedback across many internal stakeholders.Perform related duties as assigned.
What your background should look like
Bachelor’s Degree in Marketing or Communications (preferred but not required); normally requires a minimum of five (5) years working experience leading marketing campaigns (including marketing strategy development).This position requires strong project management experience related to the development and execution of marketing campaigns, and marketing materials and a strong knowledge of marketing best practices.B2B-side marketing and communications experience required. As well as strong writing skills, particularly as it relates to simplifying complex information and updates.Knowledge of and experience in the specific fields of healthcare and drug distribution is preferred but not required.Ability to clearly and confidently express ideas, recommendations, decisions and rationales to both internal and external teams; superior writing and oral-communication skills.Awareness of emerging marketing campaigns and content strategy trends, tools, and technology.Deep understanding of Cenora’s business, audience needs, and revenue drivers.Superior organizational skills and attention to detail; advanced project-management skills.Strong creativity and strategic thinking; inquisitive and driven to learn, understand and communicate; excellent interpersonal and professional skills.Deadline and results-driven; ability to manage and deliver on tight deadlines and willingness to put in discretionary effort to get job done.Elegant use of both qualitative and quantitative data to inform content priorities.Excellent skills in planning and communication; ability to work independently in a fast-paced environment in a highly-matrixed organization.Ability to lead teams (internal and external vendors); ability to handle deadlines, competing priorities, and urgent issues.Ability to provide a portfolio of previous marketing strategies and campaigns, including content.
What Cencora offers
We provide compensation, benefits, and resources that enable a highly inclusive culture and support our team members’ ability to live with purpose every day. In addition to traditional offerings like medical, dental, and vision care, we also provide a comprehensive suite of benefits that focus on the physical, emotional, financial, and social aspects of wellness. This encompasses support for working families, which may include backup dependent care, adoption assistance, infertility coverage, family building support, behavioral health solutions, paid parental leave, and paid caregiver leave.To encourage your personal growth, we also offer a variety of training programs, professional development resources, and opportunities to participate in mentorship programs, employee resource groups, volunteer activities, and much more.
Schedule
Full time
Salary Range
$84,400 - 120,890This Salary Range reflects a National Average for this job. The actual range may vary based on your locale. Ranges in Colorado/California/Washington/New York/Hawaii/Vermont/Minnesota State-specific locations may be up to 10% lower than the minimum salary range, and 12% higher than the maximum salary range.
Equal Employment Opportunity
Cencora is committed to providing equal employment opportunity without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, age, disability, veteran status or membership in any other class protected by federal, state or local law.The company’s continued success depends on the full and effective utilization of qualified individuals. Therefore, harassment is prohibited and all matters related to recruiting, training, compensation, benefits, promotions and transfers comply with equal opportunity principles and are non-discriminatory.Cencora is committed to providing reasonable accommodations to individuals with disabilities during the employment process which are consistent with legal requirements. If you wish to request an accommodation while seeking employment, please call 888.692.2272 or email hrsc@cencora.com. We will make accommodation determinations on a request-by-request basis. Messages and emails regarding anything other than accommodations requests will not be returned.
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What you will be doing
Reporting directly to the Senior Director of Marketing, the Marketing Manager plays a pivotal role in crafting and executing our dynamic marketing strategy. From shaping key messages to driving impactful campaigns, website content, and marketing materials, you will be at the forefront of our marketing initiatives. Harnessing industry insights through proactive engagement with internal and external stakeholders, you will craft customer messaging that resonates with our core values and develop strategies to support renewal marketing efforts. As a key player in our go-to-market strategy, you will influence critical areas of our business and support our key distribution businesses. If you are ready to make a tangible impact and be part of a team that drives innovation and growth, this role is your gateway to shaping the future of marketing excellence at Cencora!
Assume a marketing role to develop campaign plans, marketing content, and related materials for the SPS segment.Organize project plans and manage deliverables to ensure milestones are met.Develop marketing strategies and deliverables that support and align with key strategic partners and renewal timelines.Work closely with the digital marketing team to execute the use of web, SEO, and display advertising campaigns and for measuring and reporting on performance.Keep abreast of industry issues, market dynamics, and competitor moves as well as outside trends so that content is relevant and exhibits insights of the healthcare and drug distribution industry, relevant policy/government affairs updates, and general business dynamics.Develop content that is aligned with our strategic direction and core principles and exhibits an appreciation for the level of understanding of its various audiences in architecting and executing content development and deliverables.Work closely with segment marketing counterparts, particularly across our growth and reputation marketing, for support and execution of strategic plan to ensure all communications and content are aligned and optimized for all channels of content, paid media, digital and social media marketing, video, sales tools/collateral, print and in-person.Work collaboratively with stakeholder departments, particularly sales teams aligned to distribution businesses, and across all human health segments to ensure a consistent message across channels and alignment of account outreach.Maintain an ongoing analysis of communications and content performance and recommendations based on those results.Seamlessly manage multiple projects with competing priorities and where needed to gather and evaluate the feedback across many internal stakeholders.Perform related duties as assigned.
What your background should look like
Bachelor’s Degree in Marketing or Communications (preferred but not required); normally requires a minimum of five (5) years working experience leading marketing campaigns (including marketing strategy development).This position requires strong project management experience related to the development and execution of marketing campaigns, and marketing materials and a strong knowledge of marketing best practices.B2B-side marketing and communications experience required. As well as strong writing skills, particularly as it relates to simplifying complex information and updates.Knowledge of and experience in the specific fields of healthcare and drug distribution is preferred but not required.Ability to clearly and confidently express ideas, recommendations, decisions and rationales to both internal and external teams; superior writing and oral-communication skills.Awareness of emerging marketing campaigns and content strategy trends, tools, and technology.Deep understanding of Cenora’s business, audience needs, and revenue drivers.Superior organizational skills and attention to detail; advanced project-management skills.Strong creativity and strategic thinking; inquisitive and driven to learn, understand and communicate; excellent interpersonal and professional skills.Deadline and results-driven; ability to manage and deliver on tight deadlines and willingness to put in discretionary effort to get job done.Elegant use of both qualitative and quantitative data to inform content priorities.Excellent skills in planning and communication; ability to work independently in a fast-paced environment in a highly-matrixed organization.Ability to lead teams (internal and external vendors); ability to handle deadlines, competing priorities, and urgent issues.Ability to provide a portfolio of previous marketing strategies and campaigns, including content.
What Cencora offers
We provide compensation, benefits, and resources that enable a highly inclusive culture and support our team members’ ability to live with purpose every day. In addition to traditional offerings like medical, dental, and vision care, we also provide a comprehensive suite of benefits that focus on the physical, emotional, financial, and social aspects of wellness. This encompasses support for working families, which may include backup dependent care, adoption assistance, infertility coverage, family building support, behavioral health solutions, paid parental leave, and paid caregiver leave.To encourage your personal growth, we also offer a variety of training programs, professional development resources, and opportunities to participate in mentorship programs, employee resource groups, volunteer activities, and much more.
Schedule
Full time
Salary Range
$84,400 - 120,890This Salary Range reflects a National Average for this job. The actual range may vary based on your locale. Ranges in Colorado/California/Washington/New York/Hawaii/Vermont/Minnesota State-specific locations may be up to 10% lower than the minimum salary range, and 12% higher than the maximum salary range.
Equal Employment Opportunity
Cencora is committed to providing equal employment opportunity without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, age, disability, veteran status or membership in any other class protected by federal, state or local law.The company’s continued success depends on the full and effective utilization of qualified individuals. Therefore, harassment is prohibited and all matters related to recruiting, training, compensation, benefits, promotions and transfers comply with equal opportunity principles and are non-discriminatory.Cencora is committed to providing reasonable accommodations to individuals with disabilities during the employment process which are consistent with legal requirements. If you wish to request an accommodation while seeking employment, please call 888.692.2272 or email hrsc@cencora.com. We will make accommodation determinations on a request-by-request basis. Messages and emails regarding anything other than accommodations requests will not be returned.
#J-18808-Ljbffr