Sinclair Broadcast Group
Social Media Marketing Coordinator
Sinclair Broadcast Group, Hunt Valley, Maryland, us, 21065
Compulse Integrated Marketing, the creative agency arm of Sinclair Broadcast Group, is looking for a Social Media Marketing Coordinator to help implement and maintain marketing efforts across multiple social networks such as Facebook, YouTube, Instagram, and other platforms as needed for agency clients. This person should have a strong working knowledge of social media networks from a brand marketing and advertising perspective, previous use of placing social ad campaigns, strong content creation and writing skills, and experience in community building for businesses and organizations. This role will work across paid social and branded content, with the main functioning being AOS order entry and trafficking. There will be opportunities for this role to assist with building campaigns and executing down the line.
Responsibilities:
Staying on top of current trends, social ad platform changes and social advertising strategies to ensure our efforts are leading-edge
Serves as the lead coordinator for agency clients, assisting external clients with the growth and development of their social properties by delivering consultations, brand evaluations, recommendations and trainings in key social platforms
Creates, maintains and optimizes social media advertising campaigns on Facebook, Twitter, LinkedIn, and Instagram
Tracks and reports analytics for social marketing campaigns, and prepares reports for clients as needed
Conducts market research, competitive audits, and audience segmentation for social marketing campaigns and community management for clients.
Work with clients, providing training and assistance with implementing best practices for social media marketing, brand building and community management
Assists with internal agency project management, client communications and consultations for social marketing and brand growth as needed
Qualifications:
At least 2-years-experience in social media marketing required
Detail-oriented with strong project management, organization and time management skills
Strong phone and presentation skills, with experience in client account management preferred
Ability to work autonomously to maintain own work flow and meet deadlines
Ability to work in a fast-paced and dynamic environment
Ability to work independently and in a team environment
Strong understanding of Facebook Ads Manager, Facebook pages and access, and pixel setup for conversion tracking
Strong data research and analysis capabilities
Experience building and managing campaigns in Facebook, Instagram, LinkedIn, and TikTok
Strong knowledge of online marketing
Experience using Microsoft Office products
Experience with Social Ad buying is required
This is a hybrid role based out of Hunt Valley, MD. You must be local in order to be considered for this role.
Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!
About Us
Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 185 television stations in 86 markets affiliated with all the major broadcast networks; and owns Tennis Channel and multicast networks Comet, CHARGE!, TBD., and The Nest. Sinclair's content is delivered via multiple platforms, including over-the-air, multi-channel video program distributors, and the nation's largest streaming aggregator of local news content, NewsON. The Company regularly uses its website as a key source of Company information which can be accessed at www.sbgi.net.
About the Team
The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let’s talk.
Responsibilities:
Staying on top of current trends, social ad platform changes and social advertising strategies to ensure our efforts are leading-edge
Serves as the lead coordinator for agency clients, assisting external clients with the growth and development of their social properties by delivering consultations, brand evaluations, recommendations and trainings in key social platforms
Creates, maintains and optimizes social media advertising campaigns on Facebook, Twitter, LinkedIn, and Instagram
Tracks and reports analytics for social marketing campaigns, and prepares reports for clients as needed
Conducts market research, competitive audits, and audience segmentation for social marketing campaigns and community management for clients.
Work with clients, providing training and assistance with implementing best practices for social media marketing, brand building and community management
Assists with internal agency project management, client communications and consultations for social marketing and brand growth as needed
Qualifications:
At least 2-years-experience in social media marketing required
Detail-oriented with strong project management, organization and time management skills
Strong phone and presentation skills, with experience in client account management preferred
Ability to work autonomously to maintain own work flow and meet deadlines
Ability to work in a fast-paced and dynamic environment
Ability to work independently and in a team environment
Strong understanding of Facebook Ads Manager, Facebook pages and access, and pixel setup for conversion tracking
Strong data research and analysis capabilities
Experience building and managing campaigns in Facebook, Instagram, LinkedIn, and TikTok
Strong knowledge of online marketing
Experience using Microsoft Office products
Experience with Social Ad buying is required
This is a hybrid role based out of Hunt Valley, MD. You must be local in order to be considered for this role.
Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!
About Us
Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 185 television stations in 86 markets affiliated with all the major broadcast networks; and owns Tennis Channel and multicast networks Comet, CHARGE!, TBD., and The Nest. Sinclair's content is delivered via multiple platforms, including over-the-air, multi-channel video program distributors, and the nation's largest streaming aggregator of local news content, NewsON. The Company regularly uses its website as a key source of Company information which can be accessed at www.sbgi.net.
About the Team
The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let’s talk.